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Peppers are a mainstay of retail fresh produce departments, and for good reason. Retailers use fresh peppers as a destination category to attract attention and to stand out to their shoppers.

Applewood Fresh’s growers will be starting Michigan asparagus shipments the week of May 25.

Four in 10 consumers polled by The Packer’s Fresh Trends 2020 consumer research study said they purchased bell peppers in the past 12 months.

The National Watermelon Promotion Board is rolling out a database to connect growers and distributors with buyers.

C & L Fresh Produce Inc., Dominic Produce LLC, Freshquita Brands LLC, PFC Natural Grocery & Deli, and Quality Cut Produce LLC are new companies to the Market. Fisher Orchard, Peach Country and others have changes.

Chelan, Wash.-based Chelan Fresh Marketing is entering its first full season with new cherry packaging, said Tim Evans, general sales manager.

John Vena Inc., Keith Lansaw Produce, Kelley Foods of AL, La Bodega Meat & Produce, Migliorelli Farm, Sunfresh Farms LTD, Torrey Farms Inc., and Winchester Cold Storage have company profile updates.

Harding’s Market and Musso Farms are new companies to the Market. Aztecavo SAPI de CV, De Palma Farms Inc., Migliorelli Farm, Paul Steinberg Associates Inc., Santa Maria Wholesale Produce Corp. and others have updates.

Avocados saw a resurgence in early May, according to the Hass Avocado Board’s latest report on sales during the pandemic.

Consumers will flock to stores for Northwest cherries, and they will have plenty of choices, marketers say.