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Intralox is a new company to the Market. Epic Fresh Produce LLC, Harold Quebedeaux Produce Inc., Mandujano Brothers, Maris Farms, Nino Salvaggio Fruit & Vegetable Market Inc., S C Fresh and others have updates.

New Day Farms, Swanson’s Foods Inc, and Willy’s Supervalu are new companies to the Market. McPeak Orchards, Moxxy Marketing, South Tex Organics LLC, Vine Line Produce Distribution and others have changes.

The Irvine-based California Avocado Commission has come up with a new advertising campaign to call attention to California avocados this season and help move more of them, said Jan DeLyser, vice president of marketing.

The Hass Avocado Board has invested in a nutrition program that has helped health professionals and consumers understand how avocados are beneficial to their health.

The Oppenheimer Group will be expanding the Ocean Spray brand to grapes, starting with Mexican grapes in May.

UPDATED: Foodservice distributor Sid Wainer & Son, New Bedford, Mass., opened a pop-up store to help residents access fresh fruits and vegetables.

About 50 growers in California’s Ojai Valley in Ventura County have begun harvest pixie tangerines.

Fresh trends data and research on a variety of pineapple purchase demographics, such as; region, ethnicity, household size and income.

Grower-shippers were reluctant to go on record with their predictions for this season’s cherry crop, but most agreed that, if Mother Nature cooperates, there should be plenty to go around this spring and summer.

As you’re getting plans in place now for how best to take advantage of cherries this summer, take a look at the historic pricing and sizing information reported by USDA to get a feel for what’s ahead.