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Imagine being a farmer or farm worker and working throughout this pandemic to supply a continuous supply of safe and healthy fruits and vegetables, only to have an activist group refer to those products as “dirty.”

Summer is several months away, but if there’s one message I think about now, it’s “game on!”

Watsonville, Calif.-based Driscoll’s recently signed on to the New Plastics Economy Global Commitment, an initiative designed to minimize the environmental impact of plastic.

Chicago-based market research firm Numerator has launched a Vaccinated Shopper Behavior Tracker to study the impact of COVID-19 vaccines on consumer shopping behavior.

Two experts cover how significant this is for the industry, what new capabilities represent incremental change versus transformational change, and what other areas have truly transformative potential.

Watsonville, Calif.-based Driscoll’s has signed on to the New Plastics Economy Global Commitment, an initiative designed to minimize the environmental impact of plastic.

(UPDATED, April 1) The boards of directors of the Produce Marketing Association and the United Fresh Produce Association have reached an agreement in principle to combine the groups by the first of the year.

Twenty-five more produce managers have received a significant career honor this week in being named the 2021 winners in the United Fresh Produce Association’s Retail Produce Manager Awards Program.

Sprouts Farmers Market plans to open two new fresh distribution centers this year: one in Colorado next month, and one in Florida in early summer.

Greer’s Market Store #27 in Hurley, Miss., took first place in the first-ever display and sales contest featuring Sunrays grapes from Tarrytown, N.Y.-based Jac. Vandenberg.