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Stemilt’s dive into nostalgia marketing paid off during their most recent campaign around their signature variety, Rave® brand MN55 cultivar apples.

Terra Exports is making an impact in the Avocado sector by launching its own, in-house brand of avocados called Avolicious.

Episode 61 of the Tip of the Iceberg Podcast takes a turn toward a road less traveled and features a small farmer with a big digital presence: Liset Garcia of Sweet Girl Farms in Reedley, Calif.

When one of the nation’s largest fresh-cut produce companies decides to invest in the innovative, startup-filled agtech sector, the industry notices.

Brookshire Grocery Co. is launching a relief campaign for customers to donate to the American Red Cross for people who are affected by Hurricane Ida.

Seen on Social: These are a few posts on social media from our produce industry that caught our attention this week.

I remember vividly where I was on Sept. 15, 2006, when the Food and Drug Administration issued an advisory warning consumers not to eat spinach.

Ottawa-based Curation Foods is recalling Eat Smart brand Asian Sesame Chopped Salad Kit from the marketplace due to possible Listeria monocytogenes contamination, according to the Canadian Food Inspection Agency.

Washington organic pear shipments have shown steady growth over the past few years, and Northwest pear marketers see room to grow.

Do you know someone who has done significant work to further the fresh produce industry’s marketing efforts? Then nominate them for The Packer’s 2021 Produce Marketer of the Year award!