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Innovation, Canadian-grown and -owned, and produce that plays well in both cooked and raw dishes were all on display at this year’s Canadian Produce Marketing Association Convention and Trade Show.

This new variety boasts more berries per plant, which allows the company to start it at its lowest price point.

Fresh Express encourages consumers to unleash creativity in the kitchen through a multi-phase “Express Yourself” initiative across streaming, social and digital.

Offering custom and common-branded promotional opportunities, merchandising strategies and education materials, the company says its AVO360 encourages customers to include avocados in their holiday celebrations.

The grocer says customers can now enjoy a seamless shopping experience with a variety of new and enhanced features that help customers, including the power of AI.

Helping manage retailers’ perishable category, Procurant Fresh AI is an artificial intelligence solution.

Jessica Haney, who joined the company in 2008, has been promoted to lead the its internal transportation management system.

With rapidly increasing production in early April, strong supplies are projected to support Easter and Mother’s Day ads, as well as promotions from April through June.

Opportunities to showcase watermelons are growing as consumer preferences and food trends are evolving — and it is available to help foodservice operators and retailers that feature the versatile melons.