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The phase one trade agreement signed by the U.S. and China Jan. 15 will deliver potential trade gains for U.S. growers of potatoes, blueberries, avocados, and other crops.

MIAMI BEACH, Fla. — Finding messages that will motivate “light” organic consumers to eat more is the goal of new consumer research by the Organic Trade Association.

John Vena Inc., Philadelphia, has hired Omar Ford-Bey as financial controller.

Valencia, Calif.-based Sunkist Growers Inc. will be among California growers exporting navel oranges to Vietnam starting this season.

Patrick McTavish, who worked in sales and executive positions at eastern fruit companies, has died.

Hazel Technologies Inc., Chicago, has hired Parker Booth as chief operations officer.

Naturipe Farms has big plans for blueberries this year, with expectations of the U.S. fresh blueberry market growing an estimated 15% to 20%.

Technology and methods to manage water use in growing produce is the focus of the Agricultural Water Summit.

GS1 US, Ewing, N.J., has hired Kraig Adams to be its vice president of blockchain, a new role at the company.

Organic apple volumes are up year-over-year, and Nielsen data from November 2019 shows that organic apples make up 8% of apple category volume and 10% of category dollars on average in the U.S.