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You would much rather spend your time doing versus sitting and thinking. But, if you aren’t consistently thinking about the future of your farm, who is?

Strawberry grower-shippers say buyers can expect plenty of good-quality strawberries from California through summer and into fall despite an inauspicious start to the season.

The difference between strategy and serendipity is small when you are prepared.

Well-organized and protected farm data can pay dividends.

Flexing its branded produce power, Driscoll’s has secured a spot among the top 10 retail grocery brands based on data from Circana Integrated Fresh Market Advantage, Food, for the 52 weeks ending May 21, 2023.

We’ve got melon on the brain, and so does the hive mind of social media. These watermelon posts caught our attention. Learn. Imitate.

The company has earned an award for its reduction of greenhouse gas emissions and has been shortlisted for another honor for its Del Monte Zero pineapple.

Oxnard, Calif.-based Mission Produce has announced the appointment of Sean Bagheri to commercial director of Mission Produce Europe.