Oranges
New fruit company TerraFresh Organics, Mill Valley, Calif., is starting out with citrus and mangoes under the Earth Greens Organic label.
Bee Sweet Citrus, Fowler, Calif., is celebrating California’s history of family farms and the company’s Heirloom Navel program with a month-long digital campaign.
The new U.S.-Japan trade agreement will deliver a tariff reduction and higher safeguard levels for U.S. orange shipments, and that should translate to a moderate increase in U.S. orange exports to Japan in 2020.
This information, provided by the U.S. Department of Agriculture’s Agricultural Marketing Service, shows week-by-week shipments and f.o.b.s for commodities from shipments for the fresh market.
Citrus surged in interest during the last few days of December, taking six of the top 20 spots.
Strawberries retained the No. 1 spot on PMG the week of Feb. 1, but apples rose from No. 8 the previous week to take the No. 2 slot.
Citrus marketers have benefitted from great consumer interest during the COVID-19 pandemic and that isn’t likely to change anytime soon, Christina Ward thinks.
Exports play a role in the marketing plans of many citrus grower-shippers, but that role can vary from company to company and season to season.
Pummelos, oranges and strawberries maintained the top three spots on PMG the week of Jan. 11, but mandarins rose from No. 11 the previous week to No. 4, and cabbage, previously No. 12, moved up to the No. 5 spot.
We haven’t had any opportunities to grab booth swag at in-person trade shows in almost a year, but there are a few produce gadgets I’ve held onto from shows in years past.
Strawberries enjoyed a third week in a row at No. 1 on PMG, while pummelos bumped oranges down to take the No. 2 spot, landing oranges at No. 3.
Although things weren’t all red, white and blue on PMG in the week leading up to the July Fourth holiday, seasonal favorites still stacked the top 20.
Avocados bounced from No. 7 the week of Nov. 30 to take the lead spot on PMG the week of Nov. 7.
Consumers typically turn to citrus to load up on vitamin C during cold and flu season, but this year, suppliers hope they’ll stock up on even more grapefruit, oranges, mandarins and lemons to keep COVID-19 at bay.
Although USDA’s NASS estimated that California’s navel orange crop will be about 42 million 80-pound boxes this season, some grower-shippers estimate that number might be a bit on the heavy side.
Pummelos and oranges maintained the top two spots on PMG the first week of January, but strawberries rejoined the list at No. 3.
The U.S. Department of Agriculture announced that fresh citrus producers voted to continue the marketing order regulating the handling of oranges, grapefruit, tangerines and pummelos grown in Florida.
Pummelos were finally knocked from their weeks-long run at No. 1 when strawberries took the top spot on PMG the week of Jan. 25.
Grown under the close watch of the company’s citrus growers, Bee Sweet’s Heirloom Navels are now in season and will be available through the end of California’s citrus domestic season.
Morning Kiss Organic and DiSilva Fruit, part of the Arrowfarms family of companies, are shipping a variety of produce in time for Chinese New Year’s celebrations.
Pummelo, oranges and strawberries carried the top three spots on PMG for the third week in a row, while lettuce rose three places to No. 4, and apples gained four spots to complete the top 5.
There were more shake-ups on PMG the second week of July, with cucumbers moving up to No. 1 and beans climbing from No. 6 the previous week to No. 2.
Salix Fruits, the leading company in the import and export of fresh fruits, announced that the Southern Hemisphere’s orange season, which is about to end, will have a positive balance compared to 2020.
The U.S. Department of Agriculture is inviting citrus suppliers to compete to sell fresh oranges to government feeding programs.
Limoneira Co. announced that they have signed a Memorandum of Understanding with Wileman Bros. & Elliott, Inc., to come together to sell their combined citrus volumes under the One World of Citrus Alliance.
The severe drought is contributing to what could be a decline in output for California citrus in 2021-22, industry leaders say.
The U.S. Department of Agriculture has purchased 35,000 cartons of fresh oranges.
California’s navel orange production for the 2022-23 season is forecast at 1.52 million tons (38.0 million boxes), up 19% from last season, according to the USDA.
Florida was a drag on U.S. citrus production in new estimates released by USDA on Oct. 12.
Temperatures cooled significantly in Florida’s citrus growing region last week, with average highs ranging from the low 60s to the low 70s, according to a USDA report.