The fruit sales and marketing firm Sage Fruit Co. is growing this season with the addition of grower/shipper Chelan Fruit, says Chuck Sinks, president of sales and marketing.
With orchards spanning Washington state from the Columbia River to the Canadian border, Domex Superfresh Growers offers a full range of apple varieties.
Evans Fruit has remodeled its Yakima plant with a new 40-lane advanced packing line, said Scott Hennessey, sales representative for Evans Fruit, Yakima, Wash.
Smaller gala sizes in Washington state will open the door to increased retail promotions of bagged apples, according to Brianna Shales, director of marketing for Stemilt Growers, Wenatchee, Wash.
With an excellent quality crop now being harvested, Yakima, Wash.-based FirstFruits Marketing is looking forward to connecting consumers with Washington apples.
Giving apple consumers great quality fruit goes a long way to ensuring repeat retail purchases, despite the friction of inflation in the produce department, Washington apple marketers say.
Wenatchee, Wash.-based Oneonta Starr Ranch Growers is expanding sales and distribution of the proprietary Juici apple variety, said Dan Davis, director of business development for Oneonta Starr Ranch Growers.
While the state’s 2022 fresh apple crop may be shorter than some years, the Wenatchee, Wash.-based Washington Apple Commission is gearing up for another big year of promoting fresh apple exports.
The Washington fresh apple crop is projected at 108.7 million standard forty-pound boxes, an 11.1% decrease from 2021’s 122.3 million boxes, according to the Washington State Tree Fruit Association.
Cutting the Washington state apple forecast by nearly 11% from USDA's August estimate, the U.S. Apple Association's forecast of the U.S. crop reveals a big divergence in expectations between the two estimates.
Northwest produce firms Chelan Fresh, Gebbers Farms and Apple House Warehouse & Storage Inc. are helping support families in Pateros, Wash., where childcare is in short supply.
Wenatchee, Wash.-based Starr Ranch Growers is planning holiday promotions that feature apple-centric baked goods recipes, blog posts and more designed to encourage holiday baking.
Wenatchee, Wash.-based Starr Ranch Growers is supporting sales of Juici apples this fall with the launch of variety-specific social media accounts on Instagram and Facebook.
Washington grower-shippers offer their customers a wider selection of branded apples than ever, but getting their product on produce shelves can be a challenge.
Brian Focht is the new manager of what are known collectively in the Pacific Northwest as the Marketing Associations, representing apples, pears and cherries.
Vancouver, British Columbia-based The Oppenheimer Group expects to see a 50% increase in volume of its conventional Envy apples this season, giving the branded variety year-round availability.
If you’re looking for a Washington apple, you’ve got a lot of options. Branded apples seem to be the trend among Washington grower-shippers, with many companies promoting proprietary or managed varieties.
The Washington apple crop will be somewhat smaller than expected this year, but despite some setbacks, grower-shippers say plenty of good-quality fruit should be available.
WENATCHEE, Wash. — Grower-shippers expected a good transition to the new apple crop, with harvest on track to begin near the end of August, weeks later than last season.