Zespri to show new packs at Fresh Summit
Zespri is offering two new packaging choices for the SunGold, which will be showcased at Fresh Summit 2017.
Zespri’s On-The-Go Bag contains three medium-sized SunGold kiwifruit and a spife utensil that makes it easy for consumers to enjoy on the go, according to a news release.
Zespri’s new Family Pack SunGold bag is aimed at shoppers seeking larger packs.
Zespri’s Fresh Summit booth (No. 901) will offer attendees the chance to blend up a smoothie on a blender bike or relax with a kiwitini.
Booth visitors on Friday, Oct. 20, can help celebrate the 20th anniversary of the Zespri brand with festive decor, delicious kiwifruit recipes and a Zespri cake.
“Last year was our first time exhibiting at PMA,” Sarah Deaton, Zespri’s marketing manager for North America, said in the release. “Our Toasted Coconut SunGold Kiwifruit Cups were one of 10 finalists in PMA’s Sensory Experience contest. We are a finalist again this year and are featuring our Zespri Kiwi Frui-shi recipe.”
“This has been an incredible year for Zespri,” Deaton said in the release. “We opened our Newport Beach office and are building our team to help our customers grow their business. We are developing Northern Hemisphere supply options to enable us to become a 12-month brand.”
