Marketing
The good-for-you attributes of produce beverages have never been more appreciated.
Middleboro, Mass-based Ocean Spray Cranberries Inc. expects to have more fresh fruit this year compared with 2019.
The rapidly evolving online grocery delivery channel will have a say in packaging styles and materials over the near and long terms, marketers say.
While packaging costs continue to rise, innovation is tamping them down, at least somewhat, produce marketers and packaging manufacturers say.
Produce suppliers are working with packaging manufacturers to limit the excess materials that wind up in the waste stream.
The packaging industry has an important teaching mission, in terms of recycling its products, marketers say.
Watch the on-scene video and read about the Quebec Produce Marketing Association’s successful convention.
George Pitsikoulis was born into the produce business — almost literally.
When Jane Collin, 28, category manager at Sobeys in Montreal, heard her name called as the 2019 Next-Gen intern winner at the Quebec Produce Marketing Association Convention, she stood tall.
Iconic fall crops such as pumpkins are doing well just before harvest, even though temperatures are still hovering in the 90s in several U.S. regions.
TV food and lifestyle expert Chadwick Boyd will whip up recipes featuring NatureSweet Cherub and Comet greenhouse tomatoes at the Produce Marketing Association’s Fresh Summit.
Newark, N.J.-based AeroFarms won the Responsible Business Award for Sustainable Innovation at the Ethical Corporation Awards, a Reuters event.
Envy apples are being promoted on Poosh, the lifestyle blog of celebrity Kourtney Kardashian.
The Eagle, Idaho-based Idaho Potato Commission is working with Greek yogurt brand Chobani to create a holiday recipe campaign promoting Idaho mashed potatoes made with Chobani Greek Yogurt.
Total Quality Logistics and Cincinnati Children’s Hospital are joining together for the second year to sponsor a holiday greeting card campaign for sick kids at Cincinnati Children’s Hospital.
CattleTrace, the industry-driven initiative to build a disease traceability system for the beef industry, has expanded to multiple states.
West Mexico provides a large amount of the fruits and vegetables consumed in the U.S. each winter, and that includes an ever-expanding selection of organic produce.
Avocados From Mexico’s Guac Nation is back, in a cross promotion with Bud Light and Cholula hot sauce leading into the Super Bowl.
Organically grown products and sustainable packaging should go hand in hand, so many organic growers, shippers and distributors are launching programs to reduce the use of plastics.
While a mid-December “phase one” trade agreement with China lifted spirits and forestalled any escalation in the trade war with China, it did not immediately remove Chinese tariffs on fresh produce.
Mother Nature seemed to smile on growers throughout the U.S. as the 2019-20 citrus season got underway.
California growers were somewhat happier with the way this year’s citrus season was shaping up compared to last year.
Mandarins continue to gain popularity among consumers, often at the expense of navel oranges. But it’s way too soon to count navels out.
Citrus has become one of the produce department’s leading organic items.
The Packer is seeking nominations for its annual Canadian Produce Person of the Year award, which will be presented May 14 at the Canadian Produce Marketing Association’s convention banquet in Toronto.
Del Monte Fresh Produce and Mann Packing Co. will showcase fresh, fresh-cut fruit and vegetables, as well as snack solutions, at the Southern Exposure trade show.
Miami-based Crystal Valley Foods finished remodeling its Miami warehouse.
MountainKing Potatoes is providing its retail partners with “turnkey, display-ready options” aimed at driving sales of its baby golds, baby reds and fingerlings.
Ben Josephson has returned to Wada Farms Marketing Group LLC as sales director after having stepped away temporarily, said Eric Beck, marketing director with the Idaho Falls, Idaho-based potato grower-shipper.
Whether retailers and consumers are looking for strawberries, blueberries, blackberries or raspberries, they’ll be able to find them this summer, and they should be pleased with the quality, grower-shippers say.