Peruvian asparagus group elects co-chairmen

Members of the Peruvian Asparagus Importers Association have elected Jay Rodriguez and Walter Yager as co-chairmen of the group.

E3CE716D-8458-4D4C-8174C8980DD1A180.png
E3CE716D-8458-4D4C-8174C8980DD1A180.png
(File)

Members of the Peruvian Asparagus Importers Association have re-elected Jay Rodriguez and Walter Yager as co-chairmen of the group.

Rodriguez is owner of Crystal Valley Foods, Miami, and Yager is CEO of Alpine Fresh, Doral, Fla. They were elected at an association meeting in October in Anaheim, Calif., and will serve through 2021, according to a news release.

“These two gentlemen have close to a combined 60-plus years’ experience within the international trade/agricultural sector,” Priscilla Lleras-Bush, director of the Peruvian Asparagus Importers Association, said in the release. “Their knowledge provides our asparagus association with the foresight that will propel the entire asparagus industry forward.”

There are 34 members in the association: 23 importers and 11 industry service providers.

“PAIA companies believe in membership synergy, and they understand that synergy is the single component stimulus for the association to obtain industry goals,” Yager said in the release.

Related stories:

Peruvian Asparagus Importers Association distributes category trends

Packer 25 — Jay Rodriguez

Peruvian asparagus importers choose chairmen

The Packer logo (567x120)
Related Stories
Burns joins JOH from Gutsy Inc., where he most recently served as senior vice president of sales, bringing a quarter-century of CPG experience spanning beverage and produce sectors across multiple retail channels.
President and CEO Xavier Equihua reveals how targeted digital coupons, retail media and synchronized demand-generation tactics help drive sales and engagement at retail.
The Peruvian Avocado Commission is targeting long-term growth in the Midwest, where Avocados From Peru has been named the “Official Avocado” of the Cincinnati Reds, a sports-centric marketing strategy aimed at tapping into an underserved market with “tremendous potential” to attract new consumers.
Read Next
Following a record-breaking $3.8 billion year in retail sales, the U.S. Highbush Blueberry Council is looking to a pivotal July USDA referendum to sustain its massive market momentum and combat rising industry pressures.
Get Daily News
GET MARKET ALERTS
Get News & Markets App