‘Avocados From Mexico’ dubbed an official color by Pantone

Avocados From Mexico is partnering with the iconic color swatch company to launch an official avocado green hue.

Avocado Glow Pantone color. Photo courtesy Avocados From Mexico
Avocado Glow Pantone color. Photo courtesy Avocados From Mexico
(Photo courtesy Avocados From Mexico)

The bright, creamy lime-green that evokes images of avocado toast or zesty guacamole is now an official color.

Avocados From Mexico has teamed up with Pantone to launch its own brand color. According to Avocados From Mexico, the new color emulates the vibrant tones you see when cutting into a perfectly ripe avocado.

Avocados From Mexico is going a step further, bringing the new Avocados From Mexico shade to life with the launch of a limited-edition Avocado Glow merchandise collection inspired by the new color. The collection includes seven Avo Glow entertaining and décor essentials — a throw pillow, wallpaper, apron, oven mitts, coasters, a serving tray and, of course, a guacamole bowl — according to a news release.

Shoppers can visit avocadosfrommexico.com/brand/pantone for a chance to win an Avocado Glow collection for the ultimate glow up on game day beginning Jan. 19, 2023, according to the release.

The Packer logo (567x120)
Related Stories
On track to hit its projected 330-million-pound crop milestone for the third consecutive year, the California Avocado Commission is helping retailers move the remaining 100 million pounds of summer fruit through highly customized, targeted marketing support.
Fresh avocados and blueberries from Peru took center stage earlier this month, when Avocados From Peru hosted an exclusive breakfast aboard the USS Arlington during America’s 250th Anniversary Maritime Celebration in New York Harbor.
As the government prepares to renegotiate USMCA, the California Avocado Commission has launched an advocacy campaign calling for a seasonal tariff rate quota on Mexican imports from March through September, aimed at preventing oversupply and protecting the viability of domestic growers.
Read Next
As a historic Cyclospora outbreak surges nationwide, the International Fresh Produce Association is urging public health officials to partner with the industry rather than rushing to blame leafy greens without physical evidence.
Get Daily News
GET MARKET ALERTS
Get News & Markets App