Advance your avocado merchandising
Avocado Merchandising
How are stores across the country merchandising avocados? Here's a glimpse of what we've been seeing.
Most years, we travel quite a bit in the course of our work, including to trade shows around the country. We like to visit stores, of course, while we are on the road, and we take pictures at every opportunity.
There's so much to be gleaned from examining a retail display photo: assortment in a given category, merchandising techniques and styles, fixtures, placement in relation to other items, cross-merchandising and more.
Feel free to send us your own photos for inclusion in our next set of videos of avocado displays! Just shoot them over via email to anickle@farmjournal.com.
Check out more resources about avocado merchandising at the link below, and make sure to check out lots more merchandising content (including from many industry experts!) in this section of our site.
The time is ripe for year-round excellence in avocados — Avocados are on everyone’s mind, but they’re not necessarily on their shopping list.
