Consumers can ‘fuel up’ at retail Cuties Snacking Stations
Pasadena, Calif.-based Sun Pacific plans to help retailers draw attention to its Cuties mandarins with a new retail display.
New Snacking Stations are designed to help attract parents looking for snacks that are “affordable, properly proportioned, healthy and convenient,” according to a news release.
“Our new Snacking Stations help position Cuties as the better snacking choice when compared to the sugary and processed snacks that are typically placed in the middle of the store or near checkout,” Kate Reeb, director of marketing, said in the release. “We want to help retailers capture more impulse buys and keep Cuties top-of-mind with shoppers for their snack purchases.”
According to research firm Mintel, 94% of Americans snack and see snacking as a healthy part of their lifestyle, according to the release.
Sun Pacific encourages retailers to deploy its Snacking Stations in secondary locations to capitalize on interest in fresh, healthy foods and on millennials' propensity for snacking throughout the day, according to the release.
