Tip of the Iceberg Podcast — Rabobank expert on future of organic demand
This time, we tackle what to expect the demand to be for organic produce, in a more post-pandemic world.
We know that organic produce demand surged during the pandemic, but what’s going to happen next for organics, besides an expected bounce?
Rabobank fruit, vegetable and nut analyst Almuhanad Melhim authored the October report called The State of North American Organic Produce: A Closer Look at Post-Pandemic Trends and Emerging Issues.
In the report, Melhim considered why the growth rate of retail organic food sales will likely decline after the pandemic effect wanes. Even so, Melhim’s analysis indicates retail organic sales will remain higher than the pre-pandemic rate.
With Melhim, The Packer editor Tom Karst delves into the whys of what the data predicts.
Give it a listen on your favorite platform for podcasts, or click below to listen.
