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Emerging branded apple varieties should keep the excitement level high in retail produce departments despite lower overall volume from Washington state, say officials with CMI, Wenatchee, Wash.

A shorter crop of apples in Washington has led to declines in exports at the start of the 2022-23 season.

A partnership with the National Football League’s Buffalo Bills team has raised awareness of SnapDragon apples in Eastern markets, says Jessica Wells, executive director of Crunch Time Apple Growers, Lockport, N.Y.

A challenging apple marketing season has meant more focus on assuring supplies and preventing gaps in fresh apple availability in 2023, says Don Roper, vice president of sales and marketing for Honeybear Marketing LLC.

More than 1,800 attendees and 175 exhibitors convened at the Colorado event.

The kits are currently available at Meijer, Lunds & Byerlys, Dierbergs and select Walmart locations across seven states.

The Canadian greenhouse grower has acquired DeTemporada Farms, a 25-acre greenhouse bell pepper farm in Merlin, Ontario.

A shorter crop of Washington apples and higher costs for growers this year has caused elevated pricing and new ways to move the crop.

The Belding, Mich.-based company is promoting higher-end, high-flavor varieties like SweeTango, Smitten, and Honeycrisp, says Casey Jarrard, vice president of sales.

The larger crop of Michigan apples should move out to strong demand this season, says Ken Korson, apple category manager for North Bay Produce, Traverse City, Mich.