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The Valencia, Calif.-based fresh citrus cooperative is allocating additional resources to its category management and consumer insights program by appointing a senior director of category management and marketing.

The USDA has reported the average monthly price for organic fresh produce was rated at $23.48 per carton in July, down 9% from $25.86 in June but up 12% from $20.99 at the same time a year ago.

The staff at Oxnard, Calif.-based Bobalu Berries have been enjoying fresh strawberries straight from the ranch and motivating each other with their creations.

What if everybody made sure every single meal they ate contained a bright color — naturally? That’s the idea behind the theme, “Every Time You Eat, Have A Plant,” for the annual National Fruits and Veggies Month.

Waters of the U.S. rules have evolved many times in the past 50 years. EPA announced another round of changes on Tuesday, following a May Supreme Court ruling that required EPA to revise the definition.

SecondBloom Auctions, a management firm specializing in indoor growing facilities, is auctioning assets from AeroFarms’ vertical farm facility in Newark, N.J., through Sept. 28.

The organic produce category is changing, and that is a good thing.

New York is the second-largest apple-producing state in the country, and it expects about 28 million bushels of apples this year.

The first produce brand to partner with College Football Playoff has its sights set on inspiring shoppers and game day events this fall with “guacgating,” a playful twist on tailgating.

Held in Quebec City from Aug. 17-19, the QPMA convention shared new leadership appointments, networking, strategic priorities and fresh fruit and vegetable inspiration with members.