Tip of the Iceberg Podcast — Rabobank expert on future of organic demand

Listen to Episode 63 of our Tip of the Iceberg Podcast, featuring Rabobank fruit, vegetable and nut analyst Almuhanad Melhim, who uses his October report to discuss the future of organic produce demand post-pandemic.

Tip of the Iceberg Podcast 840x600.jpg
Tip of the Iceberg Podcast 840x600.jpg

This time, we tackle what to expect the demand to be for organic produce, in a more post-pandemic world.

We know that organic produce demand surged during the pandemic, but what’s going to happen next for organics, besides an expected bounce?

Rabobank fruit, vegetable and nut analyst Almuhanad Melhim authored the October report called The State of North American Organic Produce: A Closer Look at Post-Pandemic Trends and Emerging Issues.

In the report, Melhim considered why the growth rate of retail organic food sales will likely decline after the pandemic effect wanes. Even so, Melhim’s analysis indicates retail organic sales will remain higher than the pre-pandemic rate.

With Melhim, The Packer editor Tom Karst delves into the whys of what the data predicts.

Give it a listen on your favorite platform for podcasts, or click below to listen.

The Packer logo (567x120)
Related Stories
Grower storytelling, expanded choice and stronger retailer partnerships can help turn organic’s momentum into long-term category growth.
Emiliano Escobedo, executive director of the Hass Avocado Board, discusses the launch of a dedicated avocado conference set for Nov. 18-20 in San Diego.
The International Food Information Council’s Kris Sollid breaks down survey data on dropping consumer trust and how repeated, transparent messaging can win back produce buyers in the aftermath of the cyclospora outbreak.
Read Next
Registrar Corp’s director of food safety explains how siloed records, rapid product turnover and incomplete traceback data make regulators unable to pinpoint root causes, leaving major foodborne outbreaks unresolved.
Get Daily News
GET MARKET ALERTS
Get News & Markets App