Precision Ag

Netafim North America’s Melissa Lilze talks the top five trends that will impact irrigators in the coming year.
Effective Jan. 1, 2026, Lilze will lead the North America division of Orbia Netafim, the first woman to hold the position.
AgZen’s first product, RealCoverage, can be bolted onto any sprayer and is the world’s only sensor and AI-based system that measures and optimizes the number of drops of crop protection products applied to crops.
John Deere is acquiring a drone and aerial imaging company to build out its Operations Center and application tech portfolio. Find out what we learned from executives from both companies.
Designed to work with John Deere 6R and 8R series tractors, the remotely monitored Carbon AutoTractor offers around-the-clock production.
CES has traditionally been a show geared to consumers is one agriculture is playing a bigger role, the interest in agriculture’s story became a resounding theme, as John Deere connected consumer to farmers.
Ron Baruchi, CEO of Agmatix, outlines the key technology trends anticipated in the agricultural industry over the coming year.
Spray drones are growing more ubiquitous and more scalable across agriculture. One company has unlocked the ability to deploy three at once and it’s a Smart Farming game changer.
A Trust In Food report showcases how some ag retailers and farmers are getting the job done.
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