Latest News From Ashley Nickle

Survey: Consumers who’ve shopped online during pandemic plan to continue
Survey: Consumers who’ve shopped online during pandemic plan to continue

A new survey by Oracle Retail found that 93% of U.S. consumers who’ve shopped for groceries online during the pandemic plan to continue doing so post-pandemic.

Produce retail sales still well above 2019 baseline
Produce retail sales still well above 2019 baseline

Fresh produce sales at retail totaled $4.86 billion in October, up 7.5% from the same period in 2019, as consumers continue to stay in their homes more amid the pandemic.

Last call for Produce Artist Award Series entries — Results webinar Dec. 9
Last call for Produce Artist Award Series entries — Results webinar Dec. 9

PMG's Produce Artist Award Series wraps up its fall season Nov. 30, so make sure to turn in those awesome Thanksgiving week displays soon by sending them to anickle@thepacker.com.

You can inspire shoppers to think about sweet potatoes in a new way in 2021.
Sweet potatoes: Unsung hero of the holidays … but wait, there’s more!

As the holiday season moves into the new year, however, retailers can inspire shoppers to think beyond brown sugar and marshmallows.

The unique attributes of garlic make it perfect for cooking demos that stir the senses.
The next best thing (after sampling) to encourage impulse buys

Sampling has largely been stalled due to the pandemic, but taste isn’t the only sense that can be leveraged to interest shoppers in this particular culinary staple.

Giving shoppers a great avocado experience now includes selecting their fruit for them, in the case of customers shopping online.
Prepare to capture online avocado sales leading up to Super Bowl

In 2021, the produce retail game plan for Super Bowl week should include accounting for the likelihood that a larger chunk of customers will be doing gameday grocery shopping online instead of in stores. 

Ashley Nickle
Leverage your experts to tell your story

What’s the ultimate marketing asset? How about an expert who can explain business processes and details in such a way that even non-experts can understand and appreciate them?

Ahold Delhaize to acquire FreshDirect
Ahold Delhaize to acquire FreshDirect

Ahold Delhaize, along with investment firm Centerbridge Partners, has agreed to purchase online grocer FreshDirect.

Podcast — What the Biden administration could mean for produce
Podcast — What the Biden administration could mean for produce

Episode 23 of Tip of the Iceberg podcast features a panel discussion between Dave Puglia of Western Growers, Robert Guenther of United Fresh and Lance Jungmeyer of FPAA, moderated by The Packer's Tom Karst.

West Coast Produce Expo Booth Briefs — Pure Flavor, Wholly Guacamole
West Coast Produce Expo Booth Briefs — Pure Flavor, Wholly Guacamole

Below are highlights from a few of the exhibitors at the virtual 2020 West Coast Produce Expo.

Packer Insight — Produce and politics, retailer insights, AFM
Packer Insight — Produce and politics, retailer insights, AFM

The Packer's editors discuss key topics of the week, including federal policy and leadership changes affecting produce; retailer insight at West Coast Produce Expo; and Avocados From Mexico's new Super Bowl strategy.

West Coast Produce Expo Booth Briefs — Grimmway, Purefresh, Mother Raw
West Coast Produce Expo Booth Briefs — Grimmway, Purefresh, Mother Raw

Here's what exhibitors were highlighting in their booths at West Coast Produce Expo.

Michael Schutt of Raley's talks e-commerce at WCPE
Michael Schutt of Raley's talks e-commerce at WCPE

Michael Schutt discussed at the West Coast Produce Expo his company’s growing online business and his experience with navigating the pandemic as he has transitioned into a new role.

Jeff Cady talks leadership, key attributes for produce roles at WCPE
Jeff Cady talks leadership, key attributes for produce roles at WCPE

Jeff Cady shared his takeaways on how 2020 has developed him as a leader, which characteristics are essential for different produce roles, and opportunities he’s taken to continue his development and that of his team.

Podcast — Dante Galeazzi talks Texas, Mexico winter produce outlook
Podcast — Dante Galeazzi talks Texas, Mexico winter produce outlook

Episode 22 of Tip of the Iceberg Podcast features an interview between editor-in-chief Tom Karst and Dante Galeazzi, CEO and president of the Texas International Produce Association.

Advance your avocado merchandising
Advance your avocado merchandising

How are other stores across the country merchandising avocados? Here's a glimpse of what we've been seeing.

Analyst: Amazon’s grocery stores should be taken seriously
Analyst: Amazon’s grocery stores should be taken seriously

Precise location and efficient operation of stores are among the reasons the grocery industry should be taking seriously Amazon’s new banner, said Bill Bishop, chief architect of consulting firm Brick Meets Click.

The Packer introduces Lettuce Learn More Podcast
The Packer introduces Lettuce Learn More Podcast

The education sessions from The Packer’s recent Sustainable Produce Summit and this week’s West Coast Produce Expo are coming soon to the new Lettuce Learn More Podcast.

Packer Insight — Politics and produce, H-2A, Hunts Point and stellar columns
Packer Insight — Politics and produce, H-2A, Hunts Point and stellar columns

The Packer's Tom Karst, Amy Sowder and Ashley Nickle discuss the key topics of the week, from election fallout and implications for produce to the latest from New York to great columns from longtime retail executives.

Conversations at WCPE: Steve Lutz on shifting shopper behaviors present and future
Conversations at WCPE: Steve Lutz on shifting shopper behaviors present and future

Steve Lutz, senior vice president of insights and innovation for Category Partners, will speak Nov. 11 at the West Coast Produce Expo about shifting shopper behaviors present and future amid the COVID-19 pandemic.

Conversations at WCPE: Walmart’s Anabella de Freeman talks sustainability initiatives
Conversations at WCPE: Walmart’s Anabella de Freeman talks sustainability initiatives

Anabella de Freeman, Walmart's senior manager of sustainability strategic initiatives in produce, will speak at the West Coast Produce Expo on their commitment to regenerative business and what it means for suppliers.

Tip of the Iceberg Podcast — Connecticut ag commissioner talks local demand and more
Tip of the Iceberg Podcast — Connecticut ag commissioner talks local demand and more

Episode 21 of Tip of the Iceberg Podcast, brought to you by The Packer and PMG, features an interview between Northeast editor Amy Sowder and Connecticut Agriculture Commissioner Bryan Hurlburt.

Time to nominate your great produce managers for national recognition
Time to nominate your great produce managers for national recognition

The United Fresh Produce Association is now accepting nominations for its 2021 Retail Produce Manager Awards Program.

Rob Ybarra, director of produce for Rouses, will discuss at the West Coast Produce Expo the challenge of navigating the pandemic and hurricanes while continuing to create enjoyable experiences for shoppers.
Conversations at WCPE: Rouses' Rob Ybarra on navigating pandemic, hurricanes and more

Rob Ybarra, director of produce for Rouses, will discuss at the West Coast Produce Expo the challenge of navigating the pandemic and hurricanes while continuing to create enjoyable experiences for shoppers.

Packer Insight — FDA investigations, H-2A news, online grocery and more
Packer Insight — FDA investigations, H-2A news, online grocery and more

Tom Karst, Chris Koger, Amy Sowder and Ashley Nickle take you through the big stories of the week, from developments related to H-2A wages to company news born from increased demand for online grocery services.

Organic share of fresh produce dollar sales reaches 12% in Q3
Organic share of fresh produce dollar sales reaches 12% in Q3

Organic fresh produce sales exceeded $2.2 billion for the third quarter this year, with volume sales up 15% from the same period in 2019 and dollar sales up 16%.

Conversations at WCPE: Produce Retailer of the Year Jeff Cady on building strong teams
Conversations at WCPE: Produce Retailer of the Year Jeff Cady on building strong teams

Jeff Cady, director of produce and floral for Tops Friendly Markets — and the 2020 Produce Retailer of the Year — will speak Nov. 11 at the West Coast Produce Expo.

Photos: Cantaloupe sets new world record at more than 70 pounds
Photos: Cantaloupe sets new world record at more than 70 pounds

Doug English, the brother of The Packer’s national accounts manager Gary English, set a new record recently for the world’s largest cantaloupe.

Conversations at WCPE: Brick Meets Click's Bill Bishop talks online grocery, what's next
Conversations at WCPE: Brick Meets Click's Bill Bishop talks online grocery, what's next

Bill Bishop, chief architect of retail consulting firm Brick Meets Click, will speak at the online West Coast Produce Expo about the growth of online grocery, how retailers are responding and what's ahead.

How consumers are approaching holiday shopping differently
How consumers are approaching holiday shopping differently

A new survey by Deloitte found that consumers plan to limit their spending, travel and experiences, in-store shopping and time spent shopping during this holiday season.

Conversations at WCPE: Jewel-Osco’s Scott Bennett on creating excitement in stores
Conversations at WCPE: Jewel-Osco’s Scott Bennett on creating excitement in stores

Scott Bennett, produce sales and merchandising manager for Jewel-Osco, will discuss in at the online West Coast Produce Expo how he has approached continuing to create excitement in stores despite the pandemic.

Organic Produce Network to host online event centered on retailer insights
Organic Produce Network to host online event centered on retailer insights

Scott Schuette with Fresh Thyme Market and Stew Leonard Jr. with Stew Leonard’s will be the featured speakers at an upcoming Organic Produce Network virtual event.

Tip of the Iceberg Podcast — Avocados From Mexico CEO Alvaro Luque
Tip of the Iceberg Podcast — Avocados From Mexico CEO Alvaro Luque

Episode 20 of Tip of the Iceberg Podcast features an interview with Alvaro Luque, president and CEO of Avocados From Mexico, on his leadership of the organization and how it has been able to increase avocado consumption.

New Product Review — Broccoli, cauliflower and more in Season & Steam line
New Product Review — Broccoli, cauliflower and more in Season & Steam line

Curious about the new items in the Season & Steam lineup from Ocean Mist Farms? Retail editor Ashley Nickle and copy editor and designer Amelia Freidline tried them out in this latest episode of Millennials Eat.

How 2020 should inform your strategy and goals for 2021 and beyond
How 2020 should inform your strategy and goals for 2021 and beyond

Five produce industry veterans who now specialize in consulting will discuss at the online West Coast Produce Expo how company leaders should adapt their business models, strategies and goals for 2021 and beyond.

Packer Insight — New products, awards, Florida and more
Packer Insight — New products, awards, Florida and more

Get a rundown of the news of the week from Tom Karst, Chris Koger, Ashley Nickle and Amy Sowder on topics from Trevor Suslow leaving PMA to Oleen Smethurst receiving the Canadian Produce Person of the Year Award.

Packer 25 2020 — Shay Myers
Packer 25 2020 — Shay Myers

It wasn’t a given 15 years ago that Shay Myers would come back to run the family business after graduating college.

New Product Review — Just Add Chicken salad kits from Dole
New Product Review — Just Add Chicken salad kits from Dole

Curious about the new Just Add Chicken salad kits from Dole? Retail editor Ashley Nickle and copy editor and designer Amelia Freidline tried them out for the latest new product review in the Millennials Eat video series.

New Product Review — Carrot dogs plus two more 'carrot swaps' from Bolthouse
New Product Review — Carrot dogs plus two more 'carrot swaps' from Bolthouse

Curious about the new line of "carrot swaps" that Bolthouse Farms debuted at Fresh Summit? Copy editor and designer Amelia Freidline and retail editor Ashley Nickle tried them out for an episode of Millennials Eat!

How consumers are approaching holiday shopping differently in 2020
How consumers are approaching holiday shopping differently in 2020

A new survey by Deloitte found that consumers plan to limit during this holiday season their spending, travel and experiences, in-store shopping and time spent shopping.

COVID-19 considerations permeate holiday marketing plans
COVID-19 considerations permeate holiday marketing plans

Produce marketers have been keeping COVID-19 and the “new normal” in mind as they prepare to promote their products and support their retail partners this holiday season.

Watermelon board announces display contest award winners
Watermelon board announces display contest award winners

The National Watermelon Board received 220 entries for its annual display contest, and the board has named Powell’s Supermarket in Bay Roberts, Newfoundland and Labrador, Canada, as the grand prize winner for 2020.

Retail produce sales strong; fresh share of produce dollar slips
Retail produce sales strong; fresh share of produce dollar slips

Fresh produce sales at retail totaled $5.04 billion in the four September weeks, up 10.7% from the same period in 2019.

Packer 25 2020 — Stephanie Hilton
Packer 25 2020 — Stephanie Hilton

Stephanie Hilton continues to be a student of the produce industry, building each day on decades of experience, including 17 years with her own marketing firm.

Whole Foods releases list of top 10 food trends for 2021
Whole Foods releases list of top 10 food trends for 2021

Austin, Texas-based Whole Foods Market projects trends including “epic breakfast” and “basics on fire” for 2021.

210 Analytics taking survey to benchmark sustainable practices
210 Analytics taking survey to benchmark sustainable practices

Consulting firm 210 Analytics has a new survey out to gain a better understanding of sustainable practices in the fresh produce industry.

Packer 25 2020 — James Harris
Packer 25 2020 — James Harris

Grocery industry veteran James Harris has been doing formally for a while now what he had been doing informally his whole career: helping retailers find and develop local and minority suppliers.

New Product Review — Pinkglow pineapple from Del Monte
New Product Review — Pinkglow pineapple from Del Monte

Curious about the new pink pineapple from Del Monte? Retail editor Ashley Nickle and copy editor and designer Amelia Freidline got to try the limited-edition Pinkglow variety this week.

Tip of the Iceberg Podcast — Recapping Fresh Summit 2020
Tip of the Iceberg Podcast — Recapping Fresh Summit 2020

Episode 18 of Tip of the Iceberg Podcast, brought to you by The Packer and PMG, features a discussion between editors Tom Karst, Ashley Nickle and Amy Sowder about the experience of Fresh Summit 2020.

Fresh Summit 2020 — Day 3 Recap
Fresh Summit 2020 — Day 3 Recap

The Packer's editor-in-chief Tom Karst, retail editor Ashley Nickle and Northeast editor Amy Sowder recap the final day of the big week of PMA's Fresh Summit, from celebrity appearances to education sessions.