Whether retailers and consumers are looking for strawberries, blueberries, blackberries or raspberries, they’ll be able to find them this summer, and they should be pleased with the quality, grower-shippers say.
The California Strawberry Commission wants to make an emotional connection with people through a multi-pronged promotion aimed at connecting the hearts of strawberry growers with the hearts of consumers.
North Bay Produce Inc. was established as Wilderness Fresh Produce in 1984, its primary focus was Michigan apples, said Brian Klumpp, director of marketing and strategic development.
After a relatively light early crop — harvested from May to late June — California fig growers anticipate a full main crop when harvesting begins in July.