The California Table Grape Commission has hired Maria Montalvo as its marketing director of retail and foodservice promotion.
Montalvo has 15 years of experience in marketing, promotions and sales, according to a news release. Most recently, she was global marketing manager for Sinclair Systems International. Her responsibilities at the commission include leading in-store promotion initiatives and communication strategies for the U.S. and Canada. She will be part of a four-person sales team and manage numerous retail accounts.
“Maria’s background and experience in promotion and sales, and her extensive work promoting products in the Hispanic community will be key to the development of retail promotional campaigns in the seasons to come,“ Kathleen Nave, president of the California Table Grape Commission, said in the release.
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