Patagonia adds organic label

Patagonia Orchards LLC has launched a new label — Organic Goodness.

D2B43EBC-262F-4B95-83DFDB9797D437B2.jpg
D2B43EBC-262F-4B95-83DFDB9797D437B2.jpg
(Photo courtesy Bruna Branco; Graphic by Brooke Park)

Patagonia Orchards LLC, Rio Rico, Ariz., has launched a new label — Organic Goodness — which will feature Choice or No. 2-Grade organic product, said Delilah Romo, sales and purchasing manager.

The company always has packed value-priced Choice Grade citrus, but this is the first time it will have a special label, she said.

The Packer logo (567x120)
Related Stories
The strategic transition marks a significant step forward in Thx!’s mission to prove that doing good is good business, while unlocking new opportunities for brands, retailers and consumers to create meaningful impact.
As Mexico evolves from a high-volume supplier to a strategic powerhouse, exporting $18 billion in fresh fruits and vegetables globally, IFPA’s Jessica Keller reveals why the country matters to the produce industry now more than ever.
With favorable crop conditions reported for California fruits like berries, citrus and melons, some major grower-shippers in the state are gearing up for promotions to help boost summer sales.
Read Next
Last week’s Canadian Produce Marketing Association Convention and Trade Show proved once and for all that produce has moved from commodities to lifestyle brands consumers will clamor for.
Get Daily News
GET MARKET ALERTS
Get News & Markets App