As summer vacation ends for many families, California-based Bee Sweet Citrus is offering several citrus varieties to help parents transition to the back-to-school season, according to a news release.
“Citrus fruits are incredibly versatile, and many of our summer varieties are perfect for work, school, sports practices and more,” Bee Sweet Citrus Director of Communications Monique Mueller said in the release. “With health at the top of mind for many families, parents can rely on citrus varieties, like our mandarins and navel oranges, to help their children stay alert and focused throughout the day.”
Through the company’s offshore program, Bee Sweet Citrus has maintained a steady supply of oranges, mandarins and lemons for its customers throughout the summer months. To help families prepare for the back-to-school season, the company is also sponsoring Healthy Family Project’s annual back-to-school campaign for the eighth consecutive year, the release said.
“The back-to-school season can be a stressful and exciting time for parents and children, and we are grateful that we have built an audience that looks to us for healthy recipes and parenting tips to help them through this time and beyond,” Healthy Family Project Senior Digital Marketing Manager Tracy Shaw said in the release. “The back-to-school campaign with Healthy Family Project started in 2014 as our first digital program and we are excited to celebrate our flagship digital program with incredible sponsors such as Bee Sweet Citrus!”
Healthy Family Project’s back-to-school campaign provides families and educators with digital resources highlighting the importance of produce in a healthy diet. Additionally, the campaign provides $16,000 to International Fresh Produce Association’s Foundation for Fresh Produce to increase children’s accessibility to fresh fruits and vegetables in schools, according to the release.
Throughout the campaign, Bee Sweet Citrus and other supporting sponsors plan to showcase different ways produce can help families maintain a healthy diet while managing a hectic schedule.
“Each year, the new school season brings on a new set of responsibilities to students, parents and educators,” Mueller said. “We’re proud to provide families and caretakers with immunity-boosting citrus varieties year-round.”
