The Little Potato Co. expands microwave, oven or grill lines

The company has added hot honey flavor to its microwave-ready kits and added garlic and parmesan to its grill or oven-ready kit.

The-Little-Potato-Company-Hot-Honey-Garlic-Parm.png
The Little Potato Co. has added the popular flavors of hot honey to its microwavable product line and garlic Parmesan to its oven or grill product line.
(Photo courtesy of The Little Potato Co.)

The Little Potato Co. says it has added two extensions to its Microwave Ready and Oven or Grill Ready product lines: A Little Hot Honey Microwave Ready Kit and A Little Garlic & Parmesan Oven or Grill Ready Kit.

Hot honey continues to outperform 56% of all foods and beverages in terms of consumer affinity and is projected to outperform 100% of all other food, beverages, and ingredients over the next four years, the company said in a news release.

The Little Potato Co. said its A Little Hot Honey Microwave Ready Kit combines the sweetness of honey with the heat of chili for a pop of flavor that’s ready in minutes.

The company said its Garlic & Parmesan is a top trending flavor for potatoes that appeals to families and potato lovers, adding that its new kit is the only garlic and plant-based Parmesan value-added potato product on the market.

Each kit comes with a pound of potatoes in a tray with a seasoning pack and can be prepared in minutes. The new Microwave Ready and Oven or Grill Ready Kit flavors have a suggested retail price of $3.99 to $4.99 per tray and will be available in the produce department at all major retailers.

“With two new fresh products based on trending and beloved flavors, we’re continuing to transform mealtime for busy families and providing even more options the whole family will love,” Angela Santiago, CEO and co-founder of The Little Potato Co., said in the release. “Our Little Potato kits offer flavor, convenience, and ease, meaning less time in the kitchen and more time around the table with family enjoying a delicious meal.”

The Packer logo (567x120)
Related Stories
Retailers can capitalize on the growing popularity of air fryers by positioning fresh potatoes as a convenient, versatile staple for consumers seeking fast and crispy restaurant-quality results at home.
A new food search and rescue campaign aims to destigmatize crop abundance and provide growers with a streamlined alternative to letting food rot in the field.
The versatile packs include regional seasonings and step-by-step digital tutorials, allowing shoppers to transform basic produce into gourmet accompaniments using various cooking methods like air frying or grilling.
Read Next
Industry leaders outline how retailers can maximize the 90-day sweet cherry sales window through aggressive early promotions and strategic late-season displays.
Get Daily News
GET MARKET ALERTS
Get News & Markets App