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With optimism abound in orchards, the association is also highlighting its school initiatives and plans to aid retailers.

Video commerce platform Firework has released a beta version of possibly the first-ever generative, artificial intelligence live-shopping solution — and the pilot program is with a grocery retailer.

The 2023 CPMA Convention and Trade Show stacked up to be the association’s biggest show to date and sets the tone for next year’s event in Vancouver, British Columbia, on April 23-25, 2024.

Packaged salad brand Fresh Express is leaning into digital promotions and contests this May for National Salad Month, offering more than $25,000 in prizes.

The Garden State, which grows more than 100 varieties of fruits and vegetables on about 70,000 acres, had a mild winter and spring.

Held at the Metro Toronto Convention Centre April 26-27, the 2023 Canadian Produce Marketing Association Convention and Trade Show drew players from across the fresh produce supply chain.

With a berry boom continuing in May after starting in April, Watsonville, Calif.-based Well-Pict will showcase its premium, proprietary conventional and organic strawberries and conventional raspberries.

The International Fresh Produce Association coordinated a School Foodservice Partner X-Change to connect produce companies with leading school menu planners.

A delegation of Chilean representatives recently visited Immokalee, Fla., to meet with growers, buyers, farmworkers and U.S. government officials to discuss the possible expansion of the Fair Food Program in Chile.

Two produce firms were awarded federal fruit and vegetable supply contracts in early May.