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Shanley Farms, Morro Bay, Calif., is shipping avocados and other items directly to consumers.

Watsonville, Calif.-based Lakeside Organic Gardens LLC has a year-round program of 50 commodities, said Marliese McWherter, creative marketing manager.

Jason Duran has joined the sales team of Braga Fresh, Soledad, Calif.

Delano, Calif.-based Four Star Fruit Inc. and Delano Farms are teaming up again with National Basketball Association-themed packaging and merchandising on in-season table grapes.

WESTCHESTER, NY — FreshDirect trucks, seemingly ubiquitous in New York City, are popping up more and more in surrounding suburbs.

Limoneira Co., Santa Paula, Calif., kicks off its Peelin’ Good — The Zest is Yet to Come Tour — on Sept. 1, a virtual coast-to-coast trip with stops in 18 cities and visits with influencers.

FirstFruits Marketing, Yakima, Wash., is starting its eighth season of shipping Sweetie, an apple variety that has been referred to as “gala’s sweeter, crunchier cousin.”

Apples buyers looking for variety options can find plenty of choices in Michigan this season, says Diane Smith, executive director of the Lansing-based Michigan Apple Committee.

With COVID-19, more people are eating at home, and that means fresh apple marketers can take advantage of increased snacking trends.

Organics Unlimited, San Diego, is celebrating the 15th anniversary of the GROW (Giving Resources and Opportunities to Workers) Month in September.