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Guadalupe, Calif.-based Beachside Produce LLC is bringing full production of Brussels sprouts, celery and broccoli to the market for the holiday season.

The California Avocado Commission, Irvine, is presenting short educational session at its virtual Produce Marketing Association Fresh Summit booth.

Salix Fruits has hired Shaun Swart as country manager for South Africa.

Many members and their families attended the 6th annual Joe DeLorenzo Family Apple Picking Event, hosted Oct. 3, by Eastern Produce Council at Melick’s Cider Mill & Orchard, Oldwick, N.J.

Lēf Farms, Loudon, N.H., has promoted Mariana Robles to production manager.

Growers in the Red River Valley, which straddles northwestern Minnesota and northeastern North Dakota, say growing conditions have been great this season, and they expect a good-size crop, far superior to last year’s.

Verdant Technologies, St. Paul, Minn., has hired Gordon Robertson as chief revenue and marketing officer.

Aaron Troyer, president of Troyer Brothers, Fort Myers, Fla., is the new chairman of the Florida Fruit and Vegetable Association.

Hydroponic lettuce grower Pete’s, Carpinteria, Calif., has hired Jeff Mendelsohn as foodservice sales manager.

Vegetable breeder Enza Zaden, based in The Netherlands, has identified a gene that resists the Tomato Brown Rugose Fruit Virus (ToBRFV).