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This year’s Viva Fresh Conference was presented by the Texas International Produce Association March 30–April 1 at the Gaylord Texan Resort and Convention Center in Grapevine, Texas.

We know avocados are popular these days. But you need to know more details for your ordering needs, marketing plans and general strategy.

Dynapro Transport, a Courchesne Larose Group company specializing in the transport of fruits, vegetables and dry goods, has acquired Quebec-based Transport TEB.

Retail per capita availability of fresh lemons jumped from 3.3 pounds in 2011 to 4.7 pounds in 2020, a gain of 42% during that time, according to USDA statistics.

The brand is adding a flavor already popular with its in-shell variety to its No Shells lineup.

The program started in Sinaloa in January and will transition to central Mexico in June.

The Mushroom Council’s April promotion for Earth Month features award-winning, seen-on-TV chefs livestreaming on Kittch.com. The 2022 event reached consumers more than 4 million times.

You know the saying, “It’s not all about you?”