Marketing
California Prune growers are facing a 28% drop in prices and a 23% cut in crop deliveries.
Bard Valley Natural Delights date brand is starting its new season with distinctive green-tinged packaging, a sign of sustainability, with 7-UP, Perrier and Sprite bottles finding new life.
California nut, date and dried fruit crops all look healthy this year, with many categories experiencing sales boosts as a result of COVID-19 demand.
Browse potato and onion business updated from companies such as Fresh Solution Network, Mack Farms, National Onion Association and more.
Avocado marketers anticipate the usual increase in demand next month leading up to the biggest guacamole consumption occasion of the year — the Super Bowl.
Mirabel, Quebec-based Les Serres Sagami Inc., a conventional and organic tomato marketer with the Savoura brand, has hired a new president, making the company’s leadership 100% female-led.
Rouge River Farms, a sweet corn grower in Florida, Georgia, Virginia and Ontario, has all of its U.S. operations certified by the Equitable Food Initiative.
Bulk bins of pomegranates have been a popular offering from Simonian Fruit Co., Fowler, Calif., for quite a while, said Jeff Simonian, sales manager. But this year the company is adding more options.
Pomegranate volume is expected to be down, but this year Trinity Fruit Co. Inc. sales are expected to increase.
Bancroft, Wisc.-based RPE Inc. is set to reveal a new bite-sized potato to their Tasteful Selections product lineup.
Value-added sales are gaining traction for Coral Gables, Fla.-based Fresh Del Monte Produce.
Produce suppliers around the country have plans to help retailers grow sales through special packaging, consumer education and point-of-sale material.
A cool early growing season and late heat will reduce the supply of top grade Wisconsin cranberries this year, one marketer reports.
Los Angeles-based Joolies, an organic medjool date company, won the award for best first-time exhibitor at the Produce Marketing Association’s Fresh Summit.
Now is the time to respond to both the 2019 Census of Horticultural Specialties and the 2019 Organic Survey, the U.S. Department of Agriculture says.
A rainier-than-usual 2019 is finishing up on a dry, cooperative note in Central America and the Caribbean, as the early winter season in the U.S. gets underway.
A slight majority of consumers polled by The Packer’s Fresh Trends 2020 survey say they would pay a premium for fresh produce packed in containers made from recycled materials.
Nearly one-quarter of banana buyers said they selected organic fruit at least some of the time, Organic Fresh Trends 2020 research shows.
Thomas Produce Sales Inc. already is doing a lot of “in-and-out” — or cold storage — business, and owner/president Chuck Thomas expects that substantially more could materialize in the future.
Eliminating the use of wax cartons is one way that Lakeside Organic Gardens is answering the call for more sustainable packaging.
Mango shippers expect ample supplies for the week leading up to Cinco de Mayo.
The power of value-added produce sales speaks for itself.For value-added items, the dollar share of total produce sales rated 9.8% in 2019, according to the Food Industry Association’s (FMI) Power of Produce report.
Peaches are a well-known crop in the Carolinas and Georgia, but Florida has been getting into the game the past several years with this kind of careful marketing of its more modest crop of snacking-sized peaches.
Retailers can find promotional material for Cinco de Mayo from both Avocados From Mexico and the California Avocado Commission.
For the first time ever, blended burgers are available on restaurant menus in all 50 U.S. states.
SnapDragon apples experienced a huge 2018-19 season and may have an even better 2019-20 season.
Tasteful Selections selected “adventure in a small bite” as the next theme of its Small-Bite campaign for the Arvin, Calif.-based company’s bite-sized potatoes.
More than 200 million Chiquita bananas will sport a collection of 10 fitness stickers with simple and quick exercise challenges to help promote a healthy diet and lifestyle.
Chicago-based JBT Corp. and Pleasanton, Calif.-based SafeTraces have formed an alliance to integrate SafeTraces’ DNA-based technologies into JBT’s solutions portfolio for the food industry.
Registered dietitians at Village ShopRite stores around New Jersey are hosting Jersey Fresh Fridays in July and August in their produce departments, featuring a different Jersey Fresh fruit or vegetable each week.