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The fact that COVID-19 may well lead to the cancellation of favorite fall activities, including Halloween, doesn’t bother the vice president of sales and marketing for Keenes, Ill.-based Frey Farms in the least.

The onset of the coronavirus pandemic has prompted the California Avocado Commission to shift some elements of its planned advertising and social media campaign to use tactics that reach targeted consumers at home.

See The Packer’s 2020 Fresh Trends Data on squash!

The California Table Grape Commission has three new commercials airing in the U.S. and key export markets as part of the Go with Grapes from California Every Day campaign.

Summer Citrus from South Africa has finished another successful consumer promotion, Here Comes the Sun.

The packaging issue has turned into a dilemma for the produce industry in general and the organic segment in particular.

Globalmex International has expanded offerings of year-round tomato varieties under the Magic Sun label.

The United Fresh Produce Association is bringing back its retail-foodservice speed dating sessions as part of the offerings of United Fresh LIVE! 365.

Germany’s Edeka Group is offering citrus and avocados treated by Apeel Science’s plant-derived technology in more than 11,000 Edeka and Netto stores throughout Germany.

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