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The Packer’s Tom Karst recently asked Matt Hiltner, marketing coordinator for Santa Maria, Calif.-based Babé Farms, Inc. about current trends in specialty produce marketing.

The pace of packaging innovation didn’t stop because of the COVID-19 pandemic.

In a groundbreaking way, Peruvian organic avocados are getting focused marketing attention.

Marketers surveyed by The Packer believe in the value and the future of organic produce, in substantial part because their customers do.

Paper-based packaging and bags have seen big growth in the last year, produce leaders say.

Consumers are far from “over” their preferences for packaging established during the 2020 COVID-19 pandemic.

The Packer’s Sustainable Insights survey showed that the three things growers associate with sustainability can be summarized with one theme — keeping the farm for the long run.

Cranberries are back, and The Oppenheimer Group is looking forward to putting Ocean Spray at the center of holiday tables.

With talk of sustainability buzzing around our industry, it is gratifying to read about the things companies in the food and agriculture sector are doing to reduce their environmental impacts.

November will mark an important month for Nogales, Ariz.-based grower-shipper Divine Flavor as the company transitions its organic programs from Baja to central Mexico.