Latest News From Fresh Summit

Guatemalan produce to be displayed at Fresh Summit

Expect a wide variety of fruits and vegetables from the Guatemala Produce Trade Association at the Produce Marketing Association’s Fresh Summit.

Crunchies chocolate covered freeze-dried fruit coming to Fresh Summit

Crunchies, a line of single-serve chocolate-covered freeze-dried fruit snacks will be on display at the Produce Marketing Association’s Fresh Summit.

Chef Veggie Starters to debut at PMA Fresh Summit
Chef Veggie Starters to debut at PMA Fresh Summit

Rancho Cordova, Calif.-based Renaissance Food Group will feature new Chef Veggie Starters at the Produce Marketing Association’s Fresh Summit Oct. 18-19 in Anaheim, Calif.

Bolthouse launching more than two dozen new products at Fresh Summit
Bolthouse launching more than two dozen new products at Fresh Summit

Only a few months removed from its acquisition this summer, Bolthouse Farms plans to debut more than two dozen new products at the Produce Marketing Association’s Fresh Summit.

Fresh Summit New Product Preview — More salads!
Fresh Summit New Product Preview — More salads!

The Packer's copy editor and designer Amelia Freidline and Produce Retailer editor Ashley Nickle test out new products coming to Fresh Summit, with this segment focusing mainly on salad kits.

2016 Fresh Summit flashback — Fresh Summit draws big East Coast crowd
2016 Fresh Summit flashback — Fresh Summit draws big East Coast crowd

ORLANDO, Fla. — Shrugging off worries about the potential disruptive effects of Hurricane Matthew, the Produce Marketing Association’s Fresh Summit 2016 set a new East Coast attendance record.

The Packer
2013 Fresh Summit flashback bonus — Bold vision for cooperation

Hoping to inspire a “food revolution,” Jeff Dunn, chief executive officer of Bakersfield, Calif.-based Bolthouse Farms, may also help ignite a new way of industry working together.

2011 Fresh Summit flashback bonus — PMA, United Fresh discuss merger
2011 Fresh Summit flashback bonus — PMA, United Fresh discuss merger

Washington, D.C.-based United Fresh Produce Association and Newark, Del.-based Produce Marketing Association are once again looking at the potential for a merger.

2015 Fresh Summit flashback — PMA sees payoff in incremental efforts to build demand
2015 Fresh Summit flashback — PMA sees payoff in incremental efforts to build demand

ATLANTA — Cathy Burns says the Produce Marketing Association’s recently announced alliance with the Entertainment Resource Marketing Association is another tool produce marketers can use to build consumer demand.

2014 Fresh Summit flashback — Show achieves new record, extends reach
2014 Fresh Summit flashback — Show achieves new record, extends reach

ANAHEIM, Calif. — The Produce Marketing Association’s Fresh Summit 2014 set records and drew praise from exhibitors and attendees for its global reach.

Tom Karst
2013 Fresh Summit flashback — Lessons learned from PMA: ADD version

I was sitting around the kitchen table last night, trying to recall to my wife, daughter and son-in-law all the excellent anecdotes and amazing insights gleaned from the general session speakers at Fresh Summit 2013.

2017 Fresh Summit flashback — New vision cast at New Orleans Fresh Summit
2017 Fresh Summit flashback — New vision cast at New Orleans Fresh Summit

With more than 1,000 exhibitors and a final attendee count of more than 19,500, the Produce Marketing Association’s Fresh Summit delivered global produce industry connections and fitbit scores on a big scale Oct 19-21.

2018 Fresh Summit flashback — PMA registers another successful Fresh Summit
2018 Fresh Summit flashback — PMA registers another successful Fresh Summit

Pulling in about 21,000 attendees from 60 countries, the Produce Marketing Association’s Fresh Summit in Orlando was another success. It won praise for its programming, buyer presence and expo traffic.

2012 Fresh Summit flashback — Hurricane hurries strong Fresh Summit
2012 Fresh Summit flashback — Hurricane hurries strong Fresh Summit

ANAHEIM, Calif. — Except for those stranded by cancelled flights caused by Hurricane Sandy, a record number of attendees at the Produce Marketing Association’s Fresh Summit 2012 went hard and went home.

2019 Fresh Summit flashback — Fresh Summit breaks attendance record
2019 Fresh Summit flashback — Fresh Summit breaks attendance record

PMA’s 2019 Fresh Summit was a record-breaker. The event hit all the right notes, drawing a record attendance of nearly 24,000 attendees Oct. 17-19, according to PMA, and featuring just more than 1,200 exhibitors.

2011 Fresh Summit flashback — Fresh Summit’s worth the trip, exhibitors say
2011 Fresh Summit flashback — Fresh Summit’s worth the trip, exhibitors say

ATLANTA — Tim Youmans traveled more than 2,400-miles cross-country for the fresh produce industry’s biggest annual trade show and found it well worthwhile.

2020 Fresh Summit flashback — Cathy Burns: Create extraordinary produce future
2020 Fresh Summit flashback — Cathy Burns: Create extraordinary produce future

Instead of pining for the “good old days” before the COVID-19 pandemic, Cathy Burns invited the industry to a “new extraordinary” in her State of the Industry address at the PMA's Fresh Summit.