Avocado Industry News

The latest avocado industry news, including expert insights on global market trends, crop production, supply chain developments, and retail strategies.

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The f.o.b. market for avocados is finding a level.
Avocado sales for 2019 spring holidays — Easter, Cinco de Mayo and Memorial Day — saw increases of at least 6% over 2018 numbers for the second-quarter holidays.
West Pak Avocado, Murrieta, Calif., plans to promote its bagged avocado program and the brands that differentiates the company in the industry at the Produce Marketing Association’s Fresh Summit.
They may be produced south of the border, but Mexican-grown avocados have played a pivotal role in bolstering the avocado industry in the U.S.
Apeel Sciences, Santa Barbara, Calif., is opening offices in Mexico, the Netherlands and Peru.
Robinson Fresh is taking the guesswork out of choosing avocados that will be ripe throughout the week with a four-pack of fruit at different stages of ripeness.
Oxnard, Calif.-based Mission Produce is promoting its Emeralds in the End Zone campaign in the lead-up to college bowls and professional football playoff season.
Hass avocado sales for Father’s Day, Fourth of July and Labor Day saw bumps in dollar sales this year, and while volume lagged at times, price increases more than made up for retail shortfalls.
Avocados From Mexico has renewed its partnership with Brighter Bites, extending the program that brings avocados and nutrition programs to families in cities served by Brighter Bites.
If you would like to see a graphic representation of the growth of U.S. imports of avocados, check out this chart.
Mission Produce Inc., Oxnard, Calif., has hired Mike Browne as chief operating officer.
West Pak Avocado, Murrieta, Calif., has released a new video, Avocado Blitz, as part of its Avo Effect campaign.
West Pak Avocado has added Chris Wortman to its sales and business development team.
The Hass Avocado Board, Mission Viejo, Calif., is seeking nominations for board members.
Landec Corp., parent company of Curation Foods Inc., is considering selling off the company’s vegetable trays and bagged vegetables.
The California Avocado Commission, Irvine, has a new advertising campaign, transforming the letters “C” and “A” in avocados to iconic representation of what the state has to offer.
West Pak Avocado, Murrieta, Calif., is donating pallets of avocados during pandmeic
Texas is taking a big share of Mexican import growth in recent years.
Avocados continued to outperform average sales for other fruit and the produce category in general, according to the Hass Avocado Board’s latest data from research firm IRI scan data.
Tropical fruit grower, packer and shipper WP Produce, Miami, is kicking off its 2019 season with green-skinned avocado varieties that will be available year-round.
Fairtrade America found in its biennial consumer survey that 76% of shoppers would regard a brand they buy more favorably if it had a Fairtrade America label.
Data and insights firm Nielsen has found that, as more grocery sales move online, fresh is key for physical store success.
Index Fresh, Riverside, Calif., wrapped up its California avocado season with record prices on a per-carton basis.
ANAHEIM, Calif. — A bigger California avocado crop in 2020 should lead for expanded promotions for the fruit across the U.S.
AgDay broadcast - South of the border avocado growers are taking matters into their own hands to protect their crop.
Peru finished its avocado shipments to the U.S. with another big year.
ANAHEIM, Calif. — Habanero guacamole is a new offering from Jalisco, Mexico-based Freshcourt, and the company is soon planning to introduce several flavors of an avocado smoothie product.
The U.S. Department of Agriculture has appointed six people to serve three-year terms on the Hass Avocado Board.
Apeel avocados are now selling in Europe.
The Hass Avocado Board, Mission Viejo, Calif., has developed a tool designed to help identify potential opportunities to boost sales.
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