Produce Marketing
Despite a shorter Northwest cherry crop and the onset of the COVID-19 pandemic, the value of U.S. cherry exports grew 2% in 2020.
Reflecting decades of sustainable innovation, hand-crafted expertise and high-quality products, Tanimura & Antle is rolling out new consumer focused branding to support its premium Tanimura & Antle Artisan® Family.
From a vast array of plumcots and apriums, to a menagerie of melons, to a brigade of roots and radishes, there is no shortage of options in the world of specialty produce, and consumers are intrigued.
Daren Van Dyke, director of marketing for Brawley, Calif.-based Five Crowns Marketing, reports great early acceptance of a new proprietary melon variety called the Picasso.
Mac Riggan, director of marketing for Chelan, Wash.-based Chelan Fresh Marketing, gives growers credit for their patience in cultivating specialty apple varieties like the red-flesh Lucy Rose and Lucy Glo.
Expanded melon output is expected this summer from Los Angeles-based Pacific Trellis Fruit/Dulcinea Farms, according to Josh Leichter, CEO.
Prices for strawberries around the nation ranged from 98 cents to $6.99 per 1-pound clamshell on June 23, according to U.S. Marketing Services.
The “optics” and the science behind product testing were evaluated in a June 10 session at the United Fresh Produce Association’s Reimagine Conversations web seminar.
Prices for cantaloupe around the nation ranged from $1.48 to $4.99 each on June 16, according to U.S. Marketing Services.
With 70% of adults in New York having received at least one COVID-19 vaccine dose, New York Gov. Andrew Cuomo said June 15 the state was ready to “return to life as we know it.”
Most foodservice suppliers responding to a survey by The Packer report their foodservice business still lags well behind pre-pandemic levels, but it’s starting to come back.
The labor shortage at restaurants has implications for produce suppliers.
The COVID-19 pandemic taught some tough lessons to produce operators in the foodservice sector.
Taylor Farms is bringing consumers the perfect addition for warm, sunny days this summer with the launch of Watermelon Crunch Chopped Kit, which is bursting with real watermelon flavor.
The exit of President Donald Trump from the White House and the beginning of a new administration isn’t expected to have any immediate ramifications for produce safety policies at the Food and Drug Administration.
If fresh produce had archetypes, the mushroom would be the hippie.
Mushroom growers are experiencing trends similar to those with fresh produce in general, powered by what consumers buy at retail.
What is the one thing produce safety professionals need the most?
The 10-year old Food Safety Modernization Act is aging nicely, most industry leaders think.
A six-week online workshop on cleaning and sanitizing relating to the produce safety rule will be offered from Jan. 26 to March 2.
What is one thing that could make the produce supply safer?
Carson, Calif.-based nanobubble technology company Moleaer, in partnership with researchers from Virginia Tech, have found oxygen-filled nanobubbles are successful in disrupting microbial biofilms.
Samantha Snyder is planning for growth this year and increasing capacity to keep up with current mushroom customers.
Check out these business updates in the fresh mushroom industry.
Don’t miss this week’s produce marketing news in one place. Catch up on everything from new products, packaging design, marketing campaigns and more.
Don’t miss this week’s produce marketing news in one place. Catch up on everything from new products, packaging design, marketing campaigns and more.
Now in its second year, the COVID-19 pandemic has given a boost to packaging sales, marketers agree.
The organic produce category continues to see growth thanks to a devoted group of core shoppers, high interest among younger generations, and the perception that organic is healthier than conventional.
Near double-digit growth in organic sales highlighted retail sales in the first quarter of 2021, according to a new report from the Organic Produce Network and Category Partners.
Charlotte Vick is an owning partner with parents Jerome and Diane Vick and brother Linwood Vick of Wilson, N.C.-based Vick Family Farms, which grows a variety of crops, including sweet potatoes, on more than 8,000 acres.