Produce Marketing
Michele Youngquist’s approach to leading the business at Mount Vernon, Wash.-based Bay Baby Produce centers around taking care of her customers and taking care of her employees.
Citrus suppliers are invited to give their perspective on the summer citrus outlook for The Packer’s May 31 Summer Citrus Marketing Section.
Vidalia onions will enjoy a big spring and summer season, said Heidi McIntyre, marketing consultant for Glennville, Ga.-based G&R Farms.
Brittany Lee is a prime example of someone entrenched in the produce industry far beyond her own family business.
Though the gains have not been dramatic, U.S. Department of Agriculture per capita availability numbers for onions have consistently risen since 2000.
With vaccinated millions on the move again, onion shippers are optimistic about the shape of foodservice demand in the coming months.
Retail demand for onions has been strong during the COVID-19 pandemic, but shippers see plenty of opportunity to increase promotions even more in the months ahead.
June is National Mango Month, and the National Mango Board is highlighting that it’s always mango season.
Some, but far from all, produce operators have optimism about President Biden’s plans to put in place policies that will give growers a “green new deal” to help reduce greenhouse gases.
Decarbonization of fresh produce production and logistics, achieving zero waste and seeking more sustainable growing methods are among the long-term goals for produce companies surveyed by The Packer.
Third-party certification bodies play a significant but not universal role in confirming and measuring sustainability measures related to the environment.
“July is part of peak California avocado season, with advertising and promotional support in full swing,” said Jan DeLyser, vice president marketing of the Commission.
Last year, with pandemic shopping at its fullest, mushrooms were among the top three best-performing foods in the produce aisle in terms of year-over-year sales. And now what?
While all fresh produce is healthy and can boost the immune system to some extent, mushrooms have some unique qualities that can still be promoted during what is hopefully the tail end of the COVID-19 pandemic.
The Packer’s Aug. 9 issue highlights the fall avocado deal, and we want to hear from you, avocado suppliers, about how things are shaping up.
Shortages in labor, raw materials and freight in the mushroom sector are requiring creative thinking.
Retail organic produce growth took a step back in the second quarter of 2021, but the category performance was still well ahead of conventional produce.
The Packer’s Sustainable Produce Summit, Sept. 13-17, features industry experts. This year’s event also introduces the Best of SPS Marketing Awards.
The apple season is underway, and we want to hear from you, Washington apple growers and marketers, about your expectations for this year’s crop.
Sustainability and plastic-free will be two packaging trends to watch in 2022, industry leaders report.
Just in time for the annual medjool date harvest, Bard Valley Natural Delights shares IRI data showing a promising year for the category.
Hantsport, Nova Scotia-based CKF Inc.’s Earthcycle brand of compostable and recyclable packaging has expanded its range of sustainable options.
The Cranberry Institute offers an in-depth look at the health benefits of cranberries in the diet.
It’s been a stressful 2021 so far for many nut and dried fruit growers and marketers, and it doesn’t look like the challenges will ease up before the year’s end.
While several red-hued fruits are compared to rubies, the shiny arils within pomegranates are about the size of what a wealthy woman would wear on her finger. And these jewels are doing well.
The fresh cranberry outlook is strong for the Cranberry Cooperative of the Americas, said Scott Simmons, director of sales.
More than one-third of growers feel like they are the ones who are setting their sustainability standards.
ANAHEIM, Calif. — Except for those stranded by cancelled flights caused by Hurricane Sandy, a record number of attendees at the Produce Marketing Association’s Fresh Summit 2012 went hard and went home.
With more than 1,000 exhibitors and a final attendee count of more than 19,500, the Produce Marketing Association’s Fresh Summit delivered global produce industry connections and fitbit scores on a big scale Oct 19-21.