Strawberries
The Salinas, Calif.-based grower-packer-shipper of premium strawberries says deal offers opportunities for growth.
University of Florida researchers have found UV light to be an effective physical control for the two-spotted spider mites that have preyed on Florida’s winter strawberry crops.
Florida strawberry production for Wish Farms should see an increase in volume for 2022-23, says Nick Wishnatzki, public relations manager for the Plant City, Fla.-based grower-shipper.
The Watsonville, Calif.- based producer has enlisted the berry veteran to lead field operations and product supply.
Conditions look excellent for GEM-Pack Florida strawberries, says Michelle Deleissegues, director of marketing for the company.
Florida strawberries are expected to show increasing volume for Christmas and New Year celebrations, says Sue Harrell, marketing director for the Florida Strawberry Growers Association.
The 2022-23 season marks the 100th anniversary of Astin Farms, and Payton Astin, marketing director for the Plant City, Fla.-based supplier, said that milestone will be celebrated.
Bova Fresh LLC has increased acreage of Florida strawberries this season and has excellent crop prospects, says Bob Wilhelm, owner of the Boca Raton, Fla.-based marketer.
Florida strawberry volume is increasing for Well-Pict Berries, says Jim Grabowski, director of marketing.
Florida strawberries are entering their prime time.
The strawberry grower-shipper is increasing its presence in Central Mexico the same year that it kicks off its first strawberry season at its Baja, Calif. farm.
The outlook is good for the California strawberry crop despite statewide storm damage, says the California Strawberry Commission.
Wyard Stomp has been promoted to managing director for Driscoll’s of Europe, Middle East and Africa.
Southern California’s strawberry season got off to a soggy start this year, with nearly 4 inches of rain falling in the Oxnard growing area in January. The rains put a damper on early season picking.
It may have taken a while for stores to see the benefit of making 2-pound clamshells a daily shelf item, but retailers have discovered that the 2-pounder can work as more than just a sale item.
Consumers love strawberries, and they are showing big enthusiasm for organic strawberries.
“This research adds to the growing body of scientific evidence supporting the role of strawberry consumption in promoting heart health,” said the California Strawberry Commission.
Naturipe will have very strong supplies of berries throughout the spring and summer of 2023, says Jerry Moran, vice president of sales for the Watsonville, Calif.-based marketer.
Watsonville, Calif.-based Well-Pict is taking its trade show team to the West Coast Produce Expo, company officials say.
Gem-Pack Berries is focused on coordinatingwith its retail customers to work through delays and transition into a successful late spring and summer berry season.
The Packer’s Fresh Trends 2023 showed that 52% of all consumers said they purchased fresh strawberries in the past year.
Strawberry consumption continues to surge, according to data from the USDA.
It can be difficult to forecast with certainty what the Southern California strawberry crop will look like in winter, but as of early this year, grower-shippers were predicting ample supplies of good-quality berries.
FreshDirect is touting curated offerings, including Oishii’s limited-edition holiday gift box and Driscoll’s Sweetest Batch strawberries.
Tajín and California Strawberries are highlighting how Tajín-dipped strawberries are a growing trend for Valentine’s Day.
The Kingsville, Ontario-based fourth-generation, family-owned greenhouse business said it plans to introduce a Dreamberry strawberry pack for Mother’s Day — with a twist on its WOW brand wordmark.
Strawberries are becoming like semi-precious jewels as yet another produce category that’s gaining sophistication, variety and premiumization.
The berries, which retail for $9.99 MSRP, come in packs of 11 medium or eight large berries and will be available in select stores in the Washington, D.C., area.
Rain and cold weather slowed the start of the 2018 strawberry harvest in California’s Salinas/Watsonville district, but suppliers expect promotable strawberry volume expected for Mother’s Day.
Tabletop strawberry production under high tunnels is being attempted on a limited scale in California’s Santa Maria growing district.