Los Angeles-based Wonderful Pistachios added two new flavors to its Wonderful Pistachios No Shells offerings: chili roasted and honey roasted.
The flavors are inspired by consumer market research showing that honey is the most popular flavor in the snack nut category, and hot and spicy is the fastest growing flavor in the overall salty snacks category, according to a news release.
“Snacking in 2019 is all about flavor; it’s a key factor considered when we select any type of snack, and we also know that people eat more nuts when they’re flavored,” Adam Cooper, Wonderful Pistachios senior vice president, said in the release.
The chili flavor has red pepper, garlic and vinegar, and the honey flavor has honey, sugar and a pinch of salt. The new varieties will launch in 55,000 stores nationwide this summer.
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