Produce Retail
The Giumarra Companies announces a partnership with the Genel family of Rancho Agua Blanca to offer Fair Trade Certified™ avocados grown in the state of Michoacán, Mexico.
Consumers in the Boston and New York City areas can now order products from Little Leaf Farms, Devens, Mass., through Amazon Fresh.
Mission Produce, Oxnard, Calif., is launching Mission Jumbos, a pack of larger avocados that addresses the trend of consumers including more avocados in their diets.
The power of produce merchandising is one of those things that’s easier to show than to tell, which is why we love to feature display photos that managers and merchandisers submit for our Produce Artist Award Series.
If there’s one thing 2020 has shown us, it’s that expectations can be upended in a second when the unpredictable happens.
AFM’s Super Bowl campaign has a new centerpiece this year, with the organization opting for a $1 million sweepstakes and point-of-sale material featuring popular NFL broadcasters Troy Aikman and Erin Andrews.
Del Monte Fresh Produce N.A. inc. is updating fruit stickers, offering giveaways and highlighting sustainability as part of its holiday campaign.
Thanksgiving wasn’t a blockbuster holiday for Chicago area produce distributors, but they said it wasn’t a total disaster saleswise.
Produce managers wear a lot of hats. They are, in essence, merchandisers, inventory control specialists, shrink monitors, clerk trainers and mentors.
Avocado marketers anticipate the usual increase in demand next month leading up to the biggest guacamole consumption occasion of the year — the Super Bowl.
Produce managers attain their skills over many years, learning everything from the difference between regular and flat leaf parsley to which mango variety tends to be the most popular and flavorful.
Comstock Park, Mich.-based Vine Line Produce Distribution is a new organization formed by the merger of Heeren Bros. Inc. and Walsma & Lyons.
Can the world really expect Dollar General to evolve from selling bargain paper towels, breakfast bars, and bleach to “sustainably grown” local produce in one fell swoop?
Retail research conducted this year by San Jose, Calif.-based Zest Labs finds big variability in the shelf life of strawberries, romaine lettuce and packaged salads.
Church Brothers Farms, Salinas, Calif., has entered into partnership with FiveStar Gourmet Foods, which has value-added salads and packaged snacks for retail and a range of fresh-cut items for foodservice operators.
Driscoll’s is rolling out four proprietary limited-edition strawberries and raspberries today, focusing on unique color and sweetness attributes.
Avocados From Mexico has partnered with Walmart again, with more than 4,000 U.S. stores directing shoppers to avocado content through an online Chatbot.
CHICAGO — The United Fresh Produce Association made an impression with some new elements at its conference and expo June 10-12.
California Avocado Month is June, and that means outreach to consumers involving social media influencers, recipes, public relations campaigns and more.
Curation Foods has added a new salad line, Vineyard Collection, to its Eat Smart brand.
The Little Potato Co., Edmonton, Alberta, has kicked off a summer grilling promotion for its creamer potato products.
I was positioning the little American flag on my desk when Russ T. Blade peeked from behind Old Glory.
Both retail and farm-level prices for fresh vegetables have been revised upward for 2019.
The Equitable Food Initiative is partnering with Costco Wholesale in California, Oregon and Washington to boost consumer awareness and sales of EFI-certified fruits and vegetables.
Organic grower-shipper Misionero Vegetables, Gonzales, Calif., is rebranding Green Wave Farms, its fresh-cut vegetable line.
California Avocado Month (June) is drawing to a close, but the California Avocado Commission has launched a new program to support the brand through the rest of the season.
How is the produce department similar to soda, to chips, to beer?
Fresh Thyme Farmers Market has promoted Dean Little to chief operating officer and has hired Tod Pepin as chief merchandising officer.
UPDATED: Naturipe Farms has hired Glenn Daniels as director of business development for value-added fresh.
Old-time salespeople used to say it all the time, “Don’t sell ‘em the steak, sell ‘em the sizzle.”