Avocado Industry News
The latest avocado industry news, including expert insights on global market trends, crop production, supply chain developments, and retail strategies.
The Avocado Conference 2026
Hilton San Diego Bayfront Hotel
November 18 - 20, 2026
The event is part of Avocados From Peru’s broader seasonal strategy to deliver high-impact, turnkey campaigns for retail and foodservice partners.
The administration created a “top 10 list” that includes the fishing industry, agricultural land deforestation in Brazil that impacts beef and soy production and Mexican avocados produced on illegally deforested lands.
The University of Florida’s Institute of Food and Agricultural Sciences Extension in Miami-Dade County shares tips for and the science behind successful avocado growing in the home landscape.
The California-based producer projects an earlier season due to ideal weather conditions in the country.
Offering custom and common-branded promotional opportunities, merchandising strategies and education materials, the company says its AVO360 encourages customers to include avocados in their holiday celebrations.
Avocados From Mexico’s new campaign puts guacamole at the center of the holiday.
A new report shows how fourth-quarter holidays fueled bagged avocado sales as Halloween surpassed Super Bowl and Cinco de Mayo unit sales growth.
The Reedley, Calif.-based global sales and marketing platform has acquired Montana Fruits, a packer-shipper-marketer of avocados sourced from growers throughout Colombia.
The California Avocado Commission says the program is an evolution of last year’s advertising creative that showcased California avocado groves and growers’ care in producing the fruit.
Retailers can leverage peak demand for avocados, limes, tomatoes and peppers with creative promotions, festive displays and cross-merchandising strategies.
Improved quality and consistent supply as Naturipe’s trees mature and produce more fruit has bolstered avocado supply from the country.
Adding Uganda’s leading supplier of bulk crude and edible avocado oil aligns the company with plans to expand into high-value specialty ingredients.
The added bags are part of the company’s AVO360 program aimed at ensuring a year-round supply of fruit and offer personalized avocado experiences and customer-focused insights for retailers throughout the U.S., West Pak says.
The research and promotion program seeks to fill six seats on its 12-member board.
The California Avocado Commission is expanding its marketing program for this year’s harvest, expected to be the state’s largest since 2020.
Rachel Laenen continues her family’s nearly 160-year farming legacy, navigating sustainability, consumer trends and potential trade challenges in California’s Ventura County.
Thanks to maturing orchards and expanded production, the country seeks to increase its market share by exporting more than 130 million pounds to the U.S. during its spring and summer season.
Index Fresh said California Crema avocados pack flavor and nutritional density and pair resilience with responsibility.
“It’s unlikely that changes in tariffs will impact prices headed into the Super Bowl, however, we’ll see how it plays out in the coming weeks,” Dr. Michael Swanson says.
The company, which will be attending Fruit Logistica in Berlin, plans to provide year-round supply to meet growing demand.
Marketers are preparing for avocados and guacamole to take center stage during the football season.
Avocados From Mexico is celebrating National Avocado Day with a new recipe featuring Poppi’s Ginger Lime soda and giveaways.
The Oxnard, Calif.-based company has released insights on the category performance of organic avocados in the U.S. ahead of the July 10-11 Organic Produce Summit.
The Oxnard, Calif.-based on Westfalia Fruit has announced the debut of its premium, 100% avocado oils in the U.S.
The Hass Avocado Board has unveiled its newly improved quarterly holiday reports, now featuring holiday promotional sales information.
Peru’s importance as a supplier of avocados to the U.S. market has soared since fruit began arriving 18 years ago.
The Corona, Calif.-based marketer anticipates strong volumes of conventional hass fruit through September, with peak volume in mid-July.
Santa Paula, Calif.-based Calavo Growers started receiving Peruvian fruit weekly in June, and shipments are anticipated to continue into early September.
A diversified sourcing strategy has helped brokers like Mission Produce sail through a soft Peruvian season for commodities such as avocados, onions and asparagus.
The Packer met with Dayka & Hackett Vice President of Avocados Stephen Fink to learn about how Frutura is breaking into avocados, marketing a vertically integrated, year-round supply.