Marketing-Communications
Homestead, Fla.-based Brooks Tropicals LLC has added Javier Gonzalez Ebra as the firm’s sales manager and added industry veteran Emil Bravo as the company’s newest salesman.
HLB Specialties is looking forward to the start of the rambutan season, starting in Guatemala in May and continuing with Honduras through December.
Florida’s tropical fruit season is underway and marketers are expecting a strong bounce-back year.
Organic vegetables are hot commodities in supermarket produce departments, and celery, in particular, seems to be a current trendsetter.
Organic produce sales may be no longer be escalating at a double-digit rate, but retailers, foodservice operators and grower-shippers say movement continues to trend upward.
Tips for weathering the economic downturn. Ag lending: visit banker early, communicate often, keep good records, build cash, negotiate rates. Cash rent renegotiation may be in order. Land price rise may be slowing; what the rent-to-value ratio means. What it costs to hire a college grad. Natural gas price down; fertilizer is a good investment.
Farm Journal Media project helps producers take their operations to the next level for sustainability, higher profits
With only a two-week gap between Easter and Cinco de Mayo this year, mango grower-shippers may be scrambling to keep fruit in the pipeline.
In the quest for sustainability and social responsibility, banana companies are looking for ways to create efficiencies, conserve resources and improve conditions for workers.
The California Strawberry Commission will use Instagram for its summer marketing campaign, the Get Snacking Challenge, which has a $1,000 grand prize.
The Vidalia onion industry is planning for an aggressive promotional season, said Bob Stafford, interim director of the Vidalia Onion Committee in Vidalia, Ga.
Think dairy image even when harvesting, storing and feeding.