Latest News From National Watermelon Promotion Board

Megan McKenna, Senior Director of Marketing & Foodservice, National Watermelon Promotion Board, as the recipient of the 2021 Betty Bastion Outstanding Service Award.

The Winter Springs, Fla.-based National Watermelon Promotion Board elected board member Jordan Carter of Cordele, Ga., as president at its virtual meeting March 6 — the first woman to hold this position.

The National Watermelon Promotion Board, Winter Springs, Fla., has replaced a planned event in New York City with three virtual events promoting watermelon to food media and influencers.

Lēf Farms, Loudon, N.H., has added more than 200 Stop & Shop stores to the list of retailers that sell its leafy greens.

The National Watermelon Promotion Board has been working to keep watermelons on foodservice menus even as the COVID-19 pandemic changed the sector.

The National Watermelon Promotion Board, Winter Springs, Fla., is asking consumers to put their unique spin on the association’s recipes and carvings.

The National Watermelon Promotion Board is inviting retailers and commissaries to enter its Watermelon Retail Merchandising Contest.

The National Watermelon Promotion Board, Winter Springs, Fla., is realigning resources to adapt to new market realities.

The National Watermelon Promotion Board has launched an updated website, watermelon.org, featuring more content that promotes return visits for consumers looking for recipes, nutrition information and more.

ORLANDO, Fla. — The 106th edition of the National Watermelon Association convention featured record attendance, big fundraising and the crowning of Paige Huntington of Texas as the 2020 National Watermelon Queen.

Orlando, Fla. — Mark Arney reminded attendees of the National Watermelon Association’s convention in Orlando that both groups have benefited from many of the same industry leaders.

The National Watermelon Promotion Board has promoted Megan McKenna from director of foodservice to senior director of marketing and foodservice.

The National Watermelon Promotion Board created a new watermelon toolkit for registered dietitians with nutritional information, recipes and preparation tips.

Watermelon is seeing growth on restaurant menus, and more chefs and foodservice operators are turning to the National Watermelon Promotion Board for ideas.

The U.S. Department of Agriculture has appointed 16 members to the National Watermelon Promotion Board.

Marine Corps Marathon sponsors with the National Watermelon Promotion Board provided almost 50,000 samples of watermelon to runners as the reached the finish line.

More than 150 stores participated in the National Watermelon Board’s retail display contest this summer.

Runners at the Fit Foodie Festival and 5K were treated to hydrating slices of watermelon from event sponsor National Watermelon Promotion Board.

Summertime means watermelon, which means the call is out for the best watermelon displays.

The U.S. Department of Agriculture is seeking four importers to fill seats on the National Watermelon Promotion Board.

The National Watermelon Promotion Board is working with food media and editors with a simple message to consumers: watermelon is convenient and portable.

The National Watermelon Promotion Board is working with food media and editors with a simple message to consumers: watermelon is convenient and portable.

NASHVILLE, Tenn. – Meet Savannah Christensen, the 2018 National Watermelon Queen, who was named national queen at the National Watermelon Association’s 104th annual convention, Feb. 21-24.

Agriculture Secretary Sonny Perdue appointed 13 people to serve on the National Watermelon Promotion Board.

The National Watermelon Promotion Board provided a truckload of watermelon to runners and spectators during the 2017 Marine Corps Marathon Oct. 22.

More retailers went wild for mangoes in this year’s Mango Mania Display Contest.

Four importer seats would be added to the National Watermelon Promotion Board under a new proposal from the U.S. Department of Agriculture.

INCLINE VILLAGE, Nev. - The watermelon industry crowned its 2017 National Watermelon Queen and passed the leadership baton of the National Watermelon Association at its 103rd annual conference Feb. 22-25 at snowy

The U.S. Department of Agriculture is seeking nominations to fill positions on the National Watermelon Promotion Board.

A growing number of shoppers are concerned about food waste, so the National Watermelon Promotion Board plans to spend 2017 teaching consumers to get more out of their melons.

Agriculture Secretary Tom Vilsack appointed 13 members to the National Watermelon Promotion Board. While 12 of the members began three-year terms starting Jan. 1, one new member (John Prukop) will complete a two-year ter

The National Watermelon Promotion Board's first experience as an exhibitor at PMA Foodservice resulted in its watermelon escabeche winning the Sensory Experience Contest.