Markets
Consumers increasingly want fresh pineapple, according to USDA data, and Fresh Trends respondents report comparatively strong familiarity with them.
As part of its “Don’t Just Check These: Check Yours” campaign, the company has pledged direct financial aid to help up to 300 consumers get a mammogram.
Display bins and point-of-sale materials feature the stories of multigenerational family growers to connect shoppers to the people behind the citrus.
October is National Tomato Month, and the company says it plans to honor its Sunset Campari cocktail tomato, which has turned 30 years old.
“Salad Freaks in the Workplace” celebrates in-office salad devotees with social media posts and funny takes, while offering a chance to win $5,000 toward a dream PTO vacation.
These new standards, which are open for comments on the Federal Register’s website, include a definition for the term “seedless lemons” and hope to provide consumers with a consistent eating experience.
CarieAnn Arias, president and CEO of the nonprofit marketing organization, shares a sneak peek of this season.
The state adds the San Clemente area of Orange and San Diego Counties to its existing quarantine for huanglongbing.
Gary Caloroso, regional business development director for The Giumarra Companies tells The Packer that the company will have good volumes and eye-catching packaging and merchandising displays for kiwifruit, persimmons and citrus this fall.
While the original request was made about a decade ago, the North American High Bush Blueberry Council says this new market will create opportunities for U.S. berry growers.
The company describes the long-running campaign as honoring those people and communities that make its berries possible.
The National Mango Board discussed its strategic goals for U.S. mango consumption and efforts it’s taking to reach them in a recent webinar.
After bad weather, USDA forecasts a 41% tart cherry crop loss in Michigan, which grows about 70% of the country’s tart cherries.
Fifth-generation grower Bill Kercher says his family added a “Robot-Weeded” label to showcase his family’s regenerative ag practices and says the reception has been very warm.
The National Mango Board initiative is designed to drive mango consumption while supporting parents and kids with simple, nutritious and energizing fresh mango recipes.
The vice president of global marketing and communications at the U.S. Highbush Blueberry Council, shares how he aims to highlight blueberries’ true differentiators and merge health messaging with emotion to fuel consumers’ future blueberry purchases.
Westside Produce and Classic Fruit unveiled a limited-edition JA17 Allen Family Farms label, celebrating the grower’s legacy and premium melons.
A fresh collaboration between Vegetables by Bayer and DNO Produce is bringing broccoli stems to school cafeterias, aiming to make nutritious vegetables more appealing and fun.
The company says its summer citrus lineup is well-positioned to meet school snacking needs across the country.
Aiming to connect with younger consumers, the playful and informative initiative highlights the fruit’s health benefits, versatility and California roots.
NatureSweet says its new website is tailored specifically to meet the needs of foodservice professionals, offering product information, culinary inspiration and ordering support.
Peru’s year-round production represents almost a third of the supply of a vegetable that more and more Americans are buying.
Apple marketers say this early-season variety is prime to take center stage during back-to-school and fall apple promotions.
While this year’s crop might be smaller, growers have a positive outlook on how things are shaping up in the field.
Retailers should have ample opportunities this summer to capitalize on consumer demand for strawberries, blueberries, blackberries and raspberries.
Fresh Trends 2025 data shows that only one in four consumers knows how to spot a ripe plum, but it actually just comes down to taste.
Fresh Trends 2025 data shows that only a third of consumers know how to pick a ripe cantaloupe, but variety shifts in the industry means there are new ripeness rules.
Fresh Trends 2025 data shows papayas are the least well-known fruit among consumers, but those with a Hawaiian connection are more confident.
Yakima, Wash.-based company explained recent consumer trends in blueberry consumption and details its coming crop.
Noting that customers want the speed of take-out, but are looking for healthier and cheaper lunch options, the company highlights leftover potato creativity.