Produce Marketing

Santa Claus called and Pure Flavor answered.
Now is the time to respond to both the 2019 Census of Horticultural Specialties and the 2019 Organic Survey, the U.S. Department of Agriculture says.
A rainier-than-usual 2019 is finishing up on a dry, cooperative note in Central America and the Caribbean, as the early winter season in the U.S. gets underway.
A slight majority of consumers polled by The Packer’s Fresh Trends 2020 survey say they would pay a premium for fresh produce packed in containers made from recycled materials.
Nearly one-quarter of banana buyers said they selected organic fruit at least some of the time, Organic Fresh Trends 2020 research shows.
Eliminating the use of wax cartons is one way that Lakeside Organic Gardens is answering the call for more sustainable packaging.
Mango shippers expect ample supplies for the week leading up to Cinco de Mayo.
The power of value-added produce sales speaks for itself.For value-added items, the dollar share of total produce sales rated 9.8% in 2019, according to the Food Industry Association’s (FMI) Power of Produce report.
Peaches are a well-known crop in the Carolinas and Georgia, but Florida has been getting into the game the past several years with this kind of careful marketing of its more modest crop of snacking-sized peaches.
Retailers can find promotional material for Cinco de Mayo from both Avocados From Mexico and the California Avocado Commission.
For the first time ever, blended burgers are available on restaurant menus in all 50 U.S. states.
SnapDragon apples experienced a huge 2018-19 season and may have an even better 2019-20 season.
Tasteful Selections selected “adventure in a small bite” as the next theme of its Small-Bite campaign for the Arvin, Calif.-based company’s bite-sized potatoes.
More than 200 million Chiquita bananas will sport a collection of 10 fitness stickers with simple and quick exercise challenges to help promote a healthy diet and lifestyle.
Chicago-based JBT Corp. and Pleasanton, Calif.-based SafeTraces have formed an alliance to integrate SafeTraces’ DNA-based technologies into JBT’s solutions portfolio for the food industry.
Registered dietitians at Village ShopRite stores around New Jersey are hosting Jersey Fresh Fridays in July and August in their produce departments, featuring a different Jersey Fresh fruit or vegetable each week.
Wholesum, an Amado, Ariz.-based fair trade, organic grower-shipper, published its Conscientious Company report for the 2018 fiscal year, highlighting social and environmental responsibility efforts.
The Quebec Produce Marketing Association signed an annual partnership agreement with financial institution Desjardins to support its Cultivating the Next-Generation program, part of the Next-Generation Network.
Banana supplies should be steady, and sales look favorable for the next several months, grower-shippers say.
Clear Labs’ Clear Safety platform has received Association of Official Agricultural Chemists (AOAC) Performance Tested Methods certification for genus listeria and Listeria monocytogenes testing.
The Food and Drug Administration has released an updated version of the Food Defense Plan Builder.
The Center for Produce Safety will embark on another campaign in the next year to raise funds for the group’s food safety research efforts.
We all know there is no food safety “kill step” for fresh produce consumed in a raw state.
The percentage increase of organic produce sales might be slowing, but organic grower-shippers say actual volume continues to grow.
Weather issues during the 2019 growing and harvest season had potato prices soaring during the pre-holiday period, with little change expected after the first of the year, marketers said.
The chip, frozen and other potato-processing businesses continue to touch the fresh industry, but that touch might be a bit stronger this year, marketers say.
It’s not very often that you come across a “game-changing” product that actually delivers everything it promises.
California’s Leafy Greens Marketing Agreement has released a list of steps the group and others in the produce industry, as well as regulators, have taken to address E. coli outbreaks linked to romaine lettuce.
Israel-based Evigence Sensors is seeking inroads for its time-temperature sensor in the fresh produce business.
Yuma, Ariz.-based Natural Delights is celebrating National Medjool Date Day on Feb. 4, promotions continuing through the month.
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