Nuts
The California Walnut Commission, Folsom, has a new global marketing campaign, The Power of 3, that has a simple message: three handfuls of walnuts a week can help improve nutrition.
Wonderful Pistachios is launching a multimillion-dollar campaign, The Original Plant-Based Protein.
The third and final round of U.S. Department of Agriculture 2019 Market Facilitation Program payments to assist growers suffering from trade retaliation by China and other countries are on their way in early February.
Wonderful Pistachios, celebrating 10 years, plans to keep on crackin’, with a $55 million marketing campaign kicking off in November.
Japan has agreed to eliminate tariffs on a number of U.S. exports, including almonds, blueberries and sweet corn.
Wonderful Pistachios has a new spoke-tortoise kicking off its No Shells line marketing campaign, as part of a $15 million investment in the brand.
The U.S. Department of Agriculture has scheduled a public hearing for changes to the marketing order for California walnuts.
SnackNation named Los Angeles-based Wonderful Pistachios Roasted & Salted as the Best Nut or Trail Mix of 2019 in its data-driven SnackNation Insights Awards competition.
If California has a “nutty” reputation, it’s very well deserved. Nearly 100% of the three major U.S. tree nut crops — almonds, walnuts and pistachios — are grown in the Golden State.
The Fresh Energy brand from Bakersfield, Calif.-based Atlas Produce and Distribution Inc. now offers an organic option for all of its varieties, said sales representative Luke Fountain.
Hanford, Calif.-based Nichols Farms, which grows pistachios and almonds, has introduced a new packaging design, said Caleb Adams, director of marketing.
Adapting soil health management measures can increase a farm’s yield and yearly income substantially, highlight two recent case studies from the American Farmland Trust.
The California Walnut Board, in partnership with the Produce for Better Health Foundation (PBH), announced today the launch of Have A Plant®: The Plant-Forward Eating Guide.
The U.S. Department of Agriculture has established the Pecan Promotion, Research and Information order.
The California Walnut Board has hired Josh Rahm as director of technical and regulatory affairs.
The California Walnut Board is launching its fourth American Heart Month campaign in February, expanding its popular retail marketing program in an effort to encourage consumers to make healthier food choices.
The California Walnut Board and University of California, Davis, announced the release of a new walnut variety named the “UC Wolfskill” that was designed with growers in mind.
The California Walnut Commission announced today the second annual “Power of 3” global marketing campaign, which builds on the successful 2020 campaign.
The California Walnut Commission has unveiled a new logo.
Los-Angeles based Wonderful Pistachios is furthering its investment in eSports through a new content partnership with streamer Brennon “GoldGlove” O’Neill.
Wonderful Pistachios kicks-off the Ultimate Instagram Giveaway and, in honor of the 56th Big Game, partners with Alto Rideshare Company to offer 56% off all rides around Los Angeles over game day weekend.
A TikTok campaign is inviting viewers and influencers alike to post creative ways to crack Wonderful Pistachios to claim a chance to win cash and a year supply of pistachios.
The Wonderful Co., whose products include Wonderful Pistachios, Halos mandarins and other citrus and POM Wonderful products, pledges to use 100% renewable electricity at its operations by 2025.
An omnichannel campaign by the Folsom-based California Walnut Board spurred major sales increases for retailers in Minneapolis and in Charlotte, N.C.
Pistachio and almond grower-processor Nichols Farms, Hanford, Calif., is expanding its marketing and sales due to increased supply and demand, and has hired two people in marketing and retail sales.
The U.S. Department of Agriculture has added shelled almonds and fresh sweet cherries to the list of commodities that can receive direct assistance in the wake of rising tariffs triggered by trade disputes.
The California Walnut Board, Folsom, is looking for grower and handlers to serve as members and alternates.
No need to “get crackin’” with these pistachios.
America’s love of the pistachio will be mostly spared from any fresh sanctions against Iran, a major world producer of the nut.
Alex Ott is leaving the California Apple Commission and other commodity boards to become the full-time executive director of the American Pecan Council.